Yotvata is one of Israel’s most loved dairy brands. It is located in kibbutz Yotvata, which is smack in the middle of the rain-deprived and grass-poor Arava desert. Behind this entrepreneurial brand are a bunch of colourful ‘kibbutznikim’ – dreamers, eccentrics, poets and yes – even fitness fanatics who work hard every day to […]
Available from the first week of December, visitors to Fortnum & Mason in Piccadilly, London will be able to stock up on Sleep Well, the innovative new milk drink that helps you relax and sleep. This is the first UK retail listing for Sleep Well, which only launched at The Speciality Fine Food Fair in […]
YAZOO, UK milk drink brand has given its much-loved vanilla recipe a shake-up. The new vanilla flavour is bursting with natural flavours and ingredients making it taste even better. Available now to wholesalers and retailers, the entire range of YAZOO milk drinks feature only natural flavours making it the perfect on-the-go drink for busy families. […]
Y&R New Zealand has launched a new campaign for Meadow Fresh’s new authentic Greek yoghurt, ‘Kaló‘, which begs the ultimate question – is it good enough for Gwyneth? Kaló is New Zealand’s first mainstream authentic Greek yoghurt, made using only two ingredients; 100-year-old culture from Crete and Meadow Fresh milk from New Zealand – so […]
Got Milk? Who cares? #WeAreMore says Anlene in a campaign created by BBDO Singapore which takes the more we kick ass route in a battle against regular ol’ milk. The aim of the campaign works off the consumer insight that Anlene is these days more associated as a product more suited to the elderly […]
As part of its partnership with Sony Pictures Animation’s upcoming film The Emoji Movie, Kerry Foods is set to hit screens with a new 10 second creative across its Yollies brand on kids TV channels, cinema, digital and video on demand. Driving interest in the category and for the Yollies brand, the TV campaign will […]
Häagen-Dazs is bringing a touch of the extraordinary to the UK’s most iconic tennis tournament. In its second year as one of just 13 handpicked official suppliers of The Championships, Wimbledon, Häagen-Dazs announced its playful new ‘Extraordinary Serve’ campaign backed with a £2m investment. Nothing tastes ‘more Wimbledon’ than strawberries & cream. Nothing tastes more summer […]
Arla Foods has teamed up with the London office of strategic brand and packaging design agency Bulletproof to create a contemporary new brand visual identity and packaging design for global cheese brand Apetina. Bulletproof was appointed to the project in May 2016. With an ambition to reposition Apetina as a cooking cheese brand, Arla Foods […]
To engage a new audience who are skeptical of advertising, Colenso BBDO has launched a new campaign for Anchor which features three poems written and performed by World Champion Slam Poet, Harry Baker. With a degree in mathematics and a sharp mind for science, Baker was an obvious choice to translate the nutritional benefits of […]
Somerdale International, the leading exporter of British cheese to over 50 countries around the globe, is helping to ‘fly the flag’ for the best of British dairy products at the Food and Hotel China (FHC) exhibition being held in Shanghai from 7th – 9th November. Somerdale is showcasing its extensive range of British cheeses, butter […]