Bi-coastal production company m ss ng p eces brings a wide array of cultures to the table for Google Translate, illustrating that food is a universal language. Director Josh Nussbaum’s colourful and sensual short,#EveryoneSpeaksFood, captures the journey of Small World, Google Translate’s free pop up restaurant in New York. m ss ng p eces conceived the pop […]
Wine, spirits and craft beer distributor Bibendum has relaunched its educational wine app, Plonk, to focus on the drinking occasion, and to create an engaged community of wine drinkers. The app has been designed, built and launched by Five by Five. Aimed at educating and introducing new audiences to wine, as well as foster a […]
Are robots the new bartenders? Maybe not, but Patrón tequila is launching a web platform called Patrón Cocktail Lab that’s aimed at making at least part of the drinking process digital and eventually making buying a bottle of tequila as easy as turning on your Amazon Echo. Patrón Cocktail Lab is initially launching with 168 […]
Just in time for peak summer entertaining season, Président Cheese is turning traditional recipe videos on their head with the launch of Pair With A Pro, a choose- your-own-adventure YouTube experience that pairs viewers with a professional chef. Using YouTube’s clickable annotations, Président expert chef Gavin Kaysen acts as a partner guiding consumers through a […]
Pizza Hut has tapped into the emoji craze with a limited edition menu featuring the symbols launching across six UK restaurants. Predominantly utilised by youths, the emoji menus are available for a short time at The Strand London, Birmingham Bullring, Liverpool Paradise Street, Edinburgh Hanover Street, Manchester Fountain Street and Cardiff Queens Street outlets. The […]
Malibu launched its second ever Snapchat lens – a bursting pineapple head – to celebrate National Piña Colada Day, as part of the wider “Search for Summer” campaign. Malibu is not only leading the way to summer fun, but is also leading the way for all spirit brands looking to tap Snapchat. Malibu became the […]
San Miguel, one of the UK’s leading world beer brand, has announced a consumer campaign to celebrate life’s enriching experiences, in partnership with The Guardian and The Discovery Channel. In line with its heritage and brand promise of “Exploring the World Since 1890”, the campaign will see San Miguel undertake a quest to find 20 ‘life-rich’ […]
Beer brand Desperados, part of the Brau Union brewery group, has launched a vertical video campaign aimed specifically at mobile consumers, one of the first of its kind to be run in Europe. The campaign, developed by mobile ad tech firm YOC, centres around an understitial vertical video ads that enables a full screen display […]
Nestlé is in talks with Spotify to see how it can take advantage of the music streaming site’s highly engaged user base and is exploring the potential of creating branded playlists to reach listeners who spend on average two hours a day on the platform. With close to 100 million users globally and a total […]
Absolut Labs unveils Absolut deadmau5 – an interactive virtual reality gaming experience created in collaboration with world renowned electronic musician Deadmau5, which invites fans to join the artist on an epic night out in his own virtual world. As the latest venture from Absolut Labs, the brand’s nightlife think-tank and idea incubator, Absolut deadmau5 is […]