Cinnamon Toast Crunch Introduce The Selfie Spoon

Cinnamon Toast Crunch Introduce The Selfie Spoon

Breakfast may be the most important meal of the day, but it shouldn’t stand in the way of taking a daily selfie. In a wacky marketing move, General Mills‘ Cinnamon Toast Crunch and agency McCann have invented a “selfie spoon,” which is exactly what it sounds like—a purple spoon attached to a 30-inch selfie stick. The […]

Thai Restaurant Serves Specially Prepared Dishes Based On Your Blood Type

Thai Restaurant Serves Specially Prepared Dishes Based On Your Blood Type

Bangkok-based restaurant The Third Floor serves an interesting variety of food that is specially catered for the different blood types. Inspired by a Japanese theory that uses your blood type to predict your personality, the chefs at the restaurant has created a comprehensive menu of salads, main dishes, and desserts that are carefully prepared with […]

Nutella Announces Contest to Find Chief Nutella Ambassador in the USA

Nutella Announces Contest to Find Chief Nutella Ambassador in the USA

Nutella, The Original Hazelnut Spread, announced its Chief Nutella Ambassador Contest through which U.S. fans compete for the opportunity to be the Chief Nutella Ambassador to help the brand host next year’s World Nutella Day celebration. Starting September 21 through October 11, 2015, fans nationwide can enter for a chance to win the honor of […]

BBDO New York Wants You to Dial-A-Snickers to Cheer Up a Friend

BBDO New York Wants You to Dial-A-Snickers to Cheer Up a Friend

Snickers has announced they are changing select candy bar packages nationwide in the US, replacing the iconic Snickers parallelogram with popular hunger symptoms such as Loopy, Rebellious, Feisty, Drama Mama, Curmudgeon…and more. The packaging swap is part of the brand’s ongoing topical extension of its award-winning “You’re Not You When You’re Hungry” campaign. To support […]

Nature Valley Unleashes Field Force To Help Retailers Drive Sales

Nature Valley Unleashes Field Force To Help Retailers Drive Sales

Nature Valley, one of UK’s most popular snacking bars from General Mills, is introducing a national field sales team to help independent convenience retailers increase their sales in the hugely popular and growing food-to-go category. Kicking off now, the field team will be making thousands of visits to stores right across the country, offering tailored […]

Dole Launches Round Two of the “My Energy” Consumer Campaign

Dole Launches Round Two of the “My Energy” Consumer Campaign

Since April 2015, Dole Europe’s latest mission has been to promote a long and fulfilled life. As part of the “My Energy” consumer campaign, the brand is inspiring an all-round healthy lifestyle. A core element of all the measures is the specially developed “Energy Code”, which stands for healthy eating, exercise and a genuinely heartfelt […]

Doritos Launch Limited-Time Rainbow Chips in Support of the LGBT Community

Doritos Launch Limited-Time Rainbow Chips in Support of the LGBT Community

The Doritos brand, in partnership with the It Gets Better Project, announced a new, limited-edition product to celebrate and support the lesbian, gay, bisexual and transgender (LGBT) community in the boldest, most colorful way possible. Introducing Doritos Rainbows chips, the first Doritos product in history made up of multiple, rainbow-colored Doritos chips inspired by the […]

Kellogg’s Team with Ellie Taylor to Find Britain’s Nuttiest Crunchy Nut Fan

Kellogg’s Team with Ellie Taylor to Find Britain’s Nuttiest Crunchy Nut Fan

Kellogg’s has announced the launch of a nationwide competition to find the UK’s most obsessed Crunchy Nut fan. The winner will take the title of the ‘Utter Crunchy Nutter’ and win a year’s supply of the cereal. Celebrity comedienne and self-confessed Crunchy Nut fan Ellie Taylor is fronting the competition launched via the Crunchy Nut […]