Cheez-It is making its first ever appearance in the chip aisle by introducing Cheez-It Crunch’d, its first ever cheesy puff. Made with 100 percent real cheese and a bold new taste, this three-dimensional snack delivers a crunchin’ that Cheez-It fans won’t stop munchin’. Crunch’d is offered in two wickedly delicious flavours, including Cheddar Cheese and Hot […]
Tesco is delisting Kingsmill bread, meaning shoppers will no longer be able to buy the product in-store or online from next week. The supermarket will continue to stock other Kingsmill products, such as crumpets, waffles and pancakes. According to the Grocer, Kingsmill owner Allied Bakeries will also keep supplying Tesco with Allinsen and Burgen bread. […]
Mentos, the confectionery brand owned by Perfetti Van Melle, is freshening up the emoticon landscape by launching a range of fun ‘ementicons’ that aim to create relevant engagement with the brand’s socially savvy audience. Created by BBH London and illustrated by Genevieve Gauckler, each ementicon is an observation on social behaviour, representing the feelings you’ve […]
Mars Petcare launched Whiskas CATSTACAM, a concept that enables cats to take and upload their own photos to Instagram, giving a peek into their world. Whiskas CATSTACAM features a series of devices that have been produced exclusively for cat-loving celebrities and famous cats, some of which even have their own fan base. Cat lovers around the world […]
In 2014, Hellmann’s discovered Americans missed out on more than 1,000 pounds of Hellmann’s Mayonnaise, which was trapped inside squeeze bottles. That’s 38,400 savory bites of 32,000 BLTs that were lost! Now the shaking, banging and mess that comes from trying to squeeze out the last drops has finally come to an end. Hellmann’s is eradicating […]
Birds Eye is expanding its product portfolio with three new launches as part of its ongoing commitment to cater for the evolving needs of consumers. Providing healthy, nutritious and easy to prepare meal solutions that consumers often seek, Lightly Dusted Cod Fillets and new additions to the current Steamfresh range are set to further strengthen […]
Müller has extended its Müllerlight light product range following a period of growth at the dairy food brand. Available From 8th March in three delectable flavour combinations, new Müllerlight Goodies is the first ever Müllerlight yogurt with a mix of delicious crunchy pieces on the side, bringing a whole new level of enjoyment, texture and […]
Branding and packaging design specialist Parker Williams has crafted the packaging across Tesco Finest’s new Easter egg ranges, developing designs for both its modern and vintage product variants. The packaging specialist has produced a bright design for the modern range, incorporating the brand’s distinguished logo in a dark bold sphere, which stands out against vivid […]
Popcorn lovers unite! Cracker Jack, one of the many brands that makes up PepsiCo’s Frito-Lay division, has unveiled a new variety just in time to celebrate National Popcorn Lover’s Day in the US. Introducing Chocolate Peanut Butter Flavoured Popcorn, a delicious new flavour designed to add fun to your family’s next snacking occasion. Featuring a […]
This autumn, Mondelez Australia is unveiling an integrated campaign that showcases the range and breadth of the KRAFT Nuts portfolio. Based on the brand’s ‘Right Kinda Nuts’ philosophy, the multi-faceted activity plays on the premise that whilst life can be nuts, with KRAFT Nuts product it’s always the right kind of nuts. Spanning TV, POS, […]