After its Brady Bunch tribute, chocolate brand Snickers continues its clever play on the tagline ‘You’re not you when you’re hungry’ by swapping a Sports Illustrated’s cover model for Medusa. Model Hannah Davis graced the magazine’s latest swimsuit issue as front cover girl, but its back cover reveals a scary-looking Medusa baring her teeth—depicting how […]
Doves Farm, the specialist miller best known for their range of high quality flours and gluten free products, is launching a new 140g container of organic Plain Chocolate Chips which are not only gluten free but milk, peanut and soya free too. Aimed at all homebakers seeking high quality ingredients and not just those with […]
Tapping into the growing trend of people using mobile devices to view recipes as they cook, Maggi has developed a series of bite-sized videos featuring easy recipe creations for busy mums who want to create tasty meals that are enjoyed by all members of the family. Created by Maggi’s digital partner, The White Agency (part of […]
Warburtons has recently partnered with the British Heart Foundation to help share informaton on health & nutrition. This week saw the lauch of ‘Red Breakfast’, a stop motion spot which is part of a wider social media campaign to raise awareness of the importance of healthy eating in maintaining a healthy heart. Grand Central’s George […]
These brilliant heart-shaped pizzas from Boston Pizza, would make a great alternative to the traditional boxes of chocolate gift. The heart-shaped pizza comes in small and medium sizes, and is available in flavors from the gourmet section on the menu—to make things special, you can also create your own pizza with custom toppings that would […]
Bristows has worked with Aesop to bring the intriguing flavour variants of its Oh Fudge! brand to life through quirky, audacious packaging. In addition to design, the packaging the agency also came up with the brand name and its strapline, ‘A match made in Devon’, along with witty back-of-pack stories for each flavour. To match […]
Kellogg’s, the leading cereal brand, launches its sponsorship of popular Channel 4 gameshow Deal or No Deal, to promote its All-Bran cereal range. The sponsorship deal has been managed by Carat and Channel 4 Sales and has been designed to position the All-Bran cereal range as the tasty breakfast choice that keeps you regular. Starting […]
A couple of weeks after naming Rodanthi Senduka as the Packaging & Design Jury Chair for the 17th FAB Awards, the International Food and Beverage Creative Excellence Awards are pleased to announce that INGO Stockholm’s Björn Ståhl will be this year’s Advertising Jury Chair. “It is going to be great fun. I have entered work […]
One lucky fan’s life changed in the most incredible way when Doritos awarded Scott Zabielski of Los Angeles the grand prize in this year’s “Crash the Super Bowl” contest – $1 million and a dream job at Universal Pictures in Hollywood. Zabielski created the best homemade Doritos ad in the ninth edition of the award-winning […]
Confectionary brand Skittles has become the latest entrant to America’s annual on-air gladiatorial battle of the brands, sandwiched within some football, with its first ever commercial at the Super Bowl. Devised by DDB Chicago the piece depicted life in a small American town where residents have developed an elaborate series of arm wrestling competitions in […]