Advertising agency DDB Stockholm has created a clever billboard for McDonald’s that brings across its message in a witty, visual way. Although Sweden and Norway are very close neighbors, prices for food, tobacco and alcohol is much higher in the latter than in the former. To highlight how a meal at McDonald’s is cheaper in […]
Brand & packaging agency Pure has just completed packaging designs for two retails brands for the Nantwich Cheese Company. Well established in the wholesale cheese market, this was Nantwich’s first taste of consumer branding. The project required Pure to develop a core Nantwich Cheese brand for ‘value’ supermarkets and a second brand for 99p stores. […]
Mystery is delighted to announce the launch of ‘Smithfield‘, an exciting new Quick Service Restaurant venture founded by David Haimes, the former MD of ‘Itsu‘ and CEO of ‘Obika‘. “Mystery are a great partner, helping us create the Smithfield brand. The team understand exactly what we are trying to achieve and have worked very closely […]
http://www.youtube.com/watch?v=9pOO-JiLrwA#t=0 M&C Saatchi Group and Ginsters, the number one brand in savoury pastries and sandwiches, have unveiled a tongue-in-cheek integrated campaign – ‘Feed the Man’ – celebrating the heroic and often unspoken acts that the men of Great Britain perform on an almost daily basis. The campaign, launched on Wednesday 12 February, centres on a […]
Greek yogurt has never been so good or so much fun. New Ehrmann Mixim is the only Greek yogurt with a triple-dip of flavorful fun. Packaged in a distinctive heart-shaped container, each serving of creamy, smooth plain Mixim Greek yogurt is paired with two topping combinations to let consumers create their own taste sensations. Mixim is now available […]
Baskin-Robbins, the world’s largest chain of ice cream specialty shops, and Boardwalk Frozen Treats, the sales, marketing and distribution partner for Baskin-Robbins ice cream and frozen treats sold in grocery stores in the U.S., today announced a partnership to bring a flavorful range of packaged ice cream and ice cream bars to the shelves of […]
After almost 50 years in the bar and grill business, TGI Fridays knows relationships. Since opening its doors in 1965, Fridays™ has seen more dates, connections, break-ups and make-ups than any other bar in America. With such a long history, it’s fitting that Fridays would have the best insight into who is having more fun […]
The journey to “I do” can be long and winding, but it always starts at one place: the proposal. From extravagant flash mobs and quirky memes to elegant romantic dinners, Americans have found countless unique ways to pop the big question. Every day, fans tweet proposals to @pizzahut and in just the last year, the […]
McDonald’s Corporation announced the opening of its first restaurant in Vietnam, which also marks the 10,000th restaurant for the chain in the Asia, Pacific, Middle East, and Africa region. The opening of the 24-hour Drive-Thru McDonald’s restaurant — the first drive-thru restaurant ever in Vietnam — heralds an entirely new level of dining convenience for […]
For more than 20 years, White Castle has celebrated Valentine’s Day with a romantic, affordable dinner for people of all ages. This year, White Castle is expanding its love for its legion of fans, known as Cravers, to the American Red Cross with a fundraiser to support its disaster relief efforts. Guests can donate $1, […]