The ‘World’s Smartest Pizza Box’ Turns Into Plates & A Left-Over Container

The ‘World’s Smartest Pizza Box’ Turns Into Plates & A Left-Over Container

Lifestyle website Inhabitat recently introduced us to “the world’s smartest pizza box”—the “GreenBox” is an “eco-friendly, easy-to-use, transforming design” that improves upon the conventional, inefficient pizza box. Designed by the late William Walsh after a series of experimentation, the GreenBox is a patented design that is made of 100% recycled materials—it is now available in […]

Burger King Japan Unveils Limited Edition Black Cheese Burgers

Burger King Japan Unveils Limited Edition Black Cheese Burgers

Burger King Japan has announced its latest addition to the menu—a beef burger with black buns, cheese and sauce. The black buns and cheese of the burger are actually made with bamboo charcoal and the sauce is mixed with squid ink to create the color. There are two types of black burgers, the ‘Black Pearl’ […]

Kellogg’s Special K Ad Canned After PepsiCo Complaint

Kellogg’s Special K Ad Canned After PepsiCo Complaint

A TV ad for Kellogg’s Special K Multi Grain Porridge has been banned by the advertising watchdog after it drew 15 complaints, including one from FMCG giant PepsiCo, over claims it contained 30 per cent less fat than other porridges. Kellogg argued that according to the EC Regulation on nutrition and health claims, marketers are […]

Skinnygirl Launches New Hummus, Dips & Salsas

Skinnygirl Launches New Hummus, Dips & Salsas

Teva Foods, a subsidiary of Golden West Food Group, has launched a new line of better-for-you Skinnygirl fresh food products. Skinnygirl, best known for delicious low-calorie cocktails, has recently expanded its portfolio to include non-alcoholic beverages, snacks, and microwave popcorn. Now, Golden West Food Group is taking Skinnygirl into a new aisle: refrigerated goods. Deciding […]

Temptations Brand Rolls Out New Temptations Tumblers Treats For Cats

Temptations Brand Rolls Out New Temptations Tumblers Treats For Cats

Temptations Treats for Cats is introducing new Temptations Tumblers – a delicious treat innovatively designed for owners to toss and roll, which instantly gets playtime rolling. Temptations Tumblers spark spontaneous fun and encourage cats to “Play Ball,” providing cat owners with a new way to bond with their cats every day. “When you pick up a […]

Cheetos Serves Up Mischief this Halloween with New Treats & Tricks for the Entire Family

Cheetos Serves Up Mischief this Halloween with New Treats & Tricks for the Entire Family

Calling all pranksters: Chester Cheetah, the official Cheetos brand spokes-cheetah, has proclaimed that after years of the ‘same old same old,’ Halloween needs a new twist – so, today he unveiled a new bag of treats and tricks to bring out the mischievous side of families this season. With the release of new limited-edition Cheetos […]

Ehrmann’s Mixim Greek Yogurt Puts Extra Love in Lunchboxes for Back-to-School

Ehrmann’s Mixim Greek Yogurt Puts Extra Love in Lunchboxes for Back-to-School

Ehrmann’s Mixim, the new high protein Greek yogurt in a distinctive heart-shaped container with kid-friendly mix-ins, is helping busy parents put some extra love in their children’s lunchbox this back-to-school season while supporting charity partner The Children’s Heart Foundation. Consumers are invited go to http://bit.ly/LoveintheLunchbox where they’ll find free printable downloads of fun activities guaranteed […]

Aesop Serve-Up a ‘Sweet’ Seaside Treat

Aesop Serve-Up a ‘Sweet’ Seaside Treat

Used by the Victorians to protect their modesty and as much a part of the British seaside tradition as ‘kiss me quick’ hats and sticks of rock, the iconic beach hut provides the perfect centre-piece for Aesop’s playful pack designs for Devon-based Bristows range of Clotted Cream Fudge and Toffee. The pastel-coloured ‘sun-kissed’ packs, which […]

Springetts Redesigns Monty Bojangles

Springetts Redesigns Monty Bojangles

August sees the relaunch of the Monty Bojangles range of chocolate truffles with new packaging by Springetts Brand Design Consultants. The brief for the current range of six products was to reassess the existing brand to visually communicate a coherent brand story and engaging philosophy, establish the brand’s fame as ‘truffletiers’, create a challenger brand […]

Mars Sweetens Its Nascar Sponsorships

Mars Sweetens Its Nascar Sponsorships

Mars announced that it has signed new multi-year deals with Joe Gibbs Racing (JGR) and National Association for Stock Car Auto Racing, Inc. (NASCAR), further anchoring its presence in the sport. The new agreement with JGR will extend the winning partnership that has brought the No. 18 M&M’s Toyota to victory lane 20 times since […]