Michelin announced its highly regarded star selections for the ninth edition of the Michelin Guide San Francisco Bay Area & Wine Country. In this new edition two restaurants are making the leap from two to three stars: Benu, where chef Corey Lee uses incredibly precise culinary technique in his cooking. Corey applies a combination of classic […]
Del Monte, part of Del Monte Foods, announced that it has named creative and technology agency MRY as its agency of record across digital and social. MRY’s duties as digital and social AOR begin this month, with the first campaign work expected to hit in 2015. Del Monte digital and social efforts will be primarily […]
Smith & Milton has worked on the rebrand of cereal Sugar Puffs, which is relaunching as Honey Monster Puffs – named after its iconic brand character. Sugar Puffs were launched in 1957 by previous brand owner Quaker Oats, and are now produced by Halo Foods. Halo is relaunching the cereal under its new name with […]
Cracker Jack, the brand known for the “surprise inside” every package, and Macy’s are unveiling the biggest surprise yet this Thanksgiving: a float in the 88th Annual Macy’s Thanksgiving Day Parade in New York City. This marks the first time a PepsiCo brand has presented a float in the iconic Parade that has long been […]
This year, the Crisco Pie & Baking Hotline (1-877-367-7438) is back to help home bakers master their desserts and restore baking confidence everywhere. Now in its ninth year, the Crisco Pie & Baking Hotline is expanding its repertoire to include all baking categories and ensure no cake, cookie or pie gets left behind. From how […]
Bright Food, China’s second largest food company, is set to acquire the remaining 40 per cent stake in Weetabix, having bought a 60 per cent shareholding in 2012 in a deal worth £1.2bn. Sky News reported that the deal is worth hundreds of millions of pounds and will see Bright Food control brands including Alpen, Ready […]
As the great British baking revolution continues, Betty Crocker is launching a new ‘two-in-one’ decoration solution for home bakers; indulgent vanilla icing and colourful rainbow sprinkles all in one clever package. This is the first product in the UK from Betty Crocker that offers both delicious icing and wonderful decorations together. Trust Betty Crocker to […]
The spirit of our ancestors never leaves us, and Day of the Dead (Día de los Muertos) offers the perfect occasion to remember the lives of those who have gone before us and the family traditions they shared. Acknowledging those traditions, Nestlé Abuelita, the authentic Mexican chocolate with a hint of cinnamon, celebrates Día de […]
Spanish creative duo Ruth & Sira Garcia has created an assortment of skull-shaped chocolates that would make the perfect treat for Halloween. The designers named their creations ‘Chocolate Skulls Gone Nuts’, adding walnuts and gummy brains to the exposed white and dark chocolate skulls. They also came up with another design which has white chocolate […]
Leerdammer, a leading brand in the sliced natural cheese segment, is launching a ‘Love Me or I’m Free’ promotion for its Original and Light 160g Slices. The activity will encourage trial and drive growth into the £12million natural slices category which has enjoyed solid growth of 9.2% in the last year. Rolling out across all […]