New USDA Study Finds More Fiber, Less Sugar & Sodium in Breakfast Cereals

New USDA Study Finds More Fiber, Less Sugar & Sodium in Breakfast Cereals

New research from the U.S. Department of Agriculture (USDA), published in the June issue of Procedia Food Science, shows the positive changes food companies have made to enhance the nutrition profile of ready-to-eat cereals (http://ow.ly/lGMke). According to the study, fiber in breakfast cereals from major manufacturers increased 32 percent, while sugar and sodium decreased 10 […]

The Pig Idea – BuroCreative Brands Food Waste Campaign

The Pig Idea – BuroCreative Brands Food Waste Campaign

BuroCreative has developed the branding and identity for The Pig Idea, a new campaign which aims to cut food waste by encouraging the practice of feeding it to pigs. A number of celebrity ‘ham-bassadors’ have been brought in to back the campaign, including Hugh Fearnley-Whittingstall, Fergus Henderson and Rosie Boycott. Supporters of The Pig Idea […]

Jagermeister & Chef Chris Santos to Bring the Unexpected to Summer BBQ

Jagermeister & Chef Chris Santos to Bring the Unexpected to Summer BBQ

Jägermeister, the seventh largest selling premium spirit in the world, has a storied history behind the bar, but summer 2013 marks the renowned drink’s foray into the culinary world. The German liqueur will showcase its bold flavor through a partnership with celebrity chef and TV judge Chris Santos with tasting events, Jägermeister-infused summer BBQ recipes and […]

Food & Beverage Companies Surpass 2015 Goal Of Reducing Calories In The U.S.

Food & Beverage Companies Surpass 2015 Goal Of Reducing Calories In The U.S.

The Healthy Weight Commitment Foundation (HWCF) today announced that America’s top food and beverage companies have exceeded their goal of reducing 1.5 trillion calories in the marketplace in the United States. This announcement comes three years after a 2010 commitment by the HWCF, and its 16 food and beverage corporate partners, to the First Lady’s […]

Lewis Moberly’s Divino Dessert Branding

Lewis Moberly’s Divino Dessert Branding

Lewis Moberly has created the branding and visual identity for start-up dessert brand Divino, which sees ice-cream served in a fruit shell. The branding uses a lips icon to reflect the product’s ‘oral sensation’, according to Lewis Moberly. The consultancy was appointed to the project in September last year without a pitch, and was appointed […]

Sour Punch Bring Characters to Life with Punchies

Sour Punch Bring Characters to Life with Punchies

Sour Punch, the maker of those mouthwatering “straws,” is bringing its Punchies characters to life in a sour, chewy, soft shell candy this spring. These wacky characters, visible on the Sour Punch Straws package, are formed into chewy, bite-size candy that packs the perfect punch of fruity sweet and sour—and will be available nationwide in […]

Peak-Ryzex Provides Cereal Success for Kellogg’s Corn Flake

Peak-Ryzex Provides Cereal Success for Kellogg’s Corn Flake

Breakfast cereal and snack company Kellogg’s has implemented Honeywell RF barcode scanners as part of its highly automated supply chain. Supplied and supported by Peak-Ryzex, Kellogg’s uses the scanners throughout its UK distribution centres and warehouses, with locations around North West England and North Wales. Kellogg’s operational processes are barcode driven and are therefore dependent […]

Marin French Cheese Launches a New Look

Marin French Cheese Launches a New Look

Following a year of upgrades to its historic creamery, Marin French Cheese will debut newly designed labels and packaging for its classic line of soft-ripened cheeses this month. Labels will sport original art depicting the creamery’s idyllic location at western Marin County’s Hicks Valley Ranch. In addition, new lightweight wooden cups will hold and protect […]