Draftfcb London print campaign celebrates first UK factory to manufacture OREO. To celebrate the opening of the first factory manufacturing OREO in the UK, Draftfcb London have put together a print campaign honouring Sheffield’s unique heritage. Inspired by OREO’s recent Daily Twist campaign commemorating the cookie’s 100th Anniversary, the new print ads feature local legends […]
Heinz is to bring back the invisible bottle of tomato ketchup in a new ad campaign using the catch phrase “It has to be Heinz,” following the brand being featured in ‘Mad Men’ on Sky Atlantic. The creative shop behind the new campaign is Abbot Mead Vickers BBDO and the media-buying house is Vizeum. Abbot […]
Stockholm design studio PJADAD used tiny cubes and chunks of food to create this miniature landscape as a visual identity for the Swedish Atelier Food project and restaurant. Speak about the concept PJADAD had this to say: “The still life represents the work of Atelier Food and the connection between food and society. It links […]
Renting a movie goes well with getting a takeout pizza. In partnership with video rental stores, Domino’s Pizza—together with the help of agency Brazil-based Artplan—created a DVD that releases the smell of a pizza and changes to look like a pizza, when the disc ‘heats up’ in the DVD player. Various titles were stamped with […]
Buenos Aires and LA based production company Nunchaku director Nicolas “Nico” Kasakoff conducts a secret midnight KRAFT Mac & Cheese expedition in the comedic new :30 “Secret Purchase” for KRAFT Macaroni & Cheese out of Crispin Porter + Bogusky. The campaign features the two additional :15s “Realization” and “Forbidden Love” and combats the square image […]
Morrisons is to launch an online grocery website which will allow customers to shop for home deliveries. The move comes as Morrisons has announced a long-term agreement with Ocado, which will allow the supermarket to start delivering groceries to customers by January 2014. Morrisons says the Morrisons.com grocery website will have ‘a clear Morrisons look […]
PepsiCo’s Frito-Lay division officially kicked off its national marketing efforts in support of Cracker Jack’D snacks – a product line-up bursting with flavor and designed to tackle hunger in between meals – which was unveiled earlier this year. To celebrate the Cracker Jack’D brand, actress Ashley Tisdale will host a unique sampling and meet-and-greet event […]
Miranda Hart is the UK’s favourite celebrity to share a meal with according to a consumer survey commissioned by The People who Share. Roast dinner is the top meal that consumers are most likely to want to share with their favourite celebrities, followed by steak and chips, and fish and chips. Barack Obama is their […]
An Italian ice cream parlour which left its patrons cold after billing them £54 for four ice cream cones has defended its prices in a series of national newspaper advertisements. The Antica Roma gelateria rose to international infamy last month after their eye watering receipt was published around the world but now the vendor is […]
McDonald’s has decided to renewing its brand image integrating the architecture of its restaurants with a renewable energy source thanks to new solar carports built to offer customers a useful and ecological way to protect their cars. Alkmaar, Schagen and Burgerbrug are the towns chosen for this experimental project: the installation of a carport for […]