The brand new campaign showcases those things you can’t quite do in a KFC restaurant but can do in the comfort of your own home, and will run ahead of KFC’s sponsorship of ITV’s 2022 FIFA World Cup coverage later this year.
As the autumn and winter months roll in, KFC has launched its most recent campaign – and it’s all about the beauty of enjoying a KFC at home, via delivery. Whether you’re peckish during your Sunday morning lie-in, enjoying chilling in your pants or just want to put your feet up on your table, the […]
Transporting fans into the world of CKE Restaurants; making the brand look as good as it tastes
The New York studio of the international design agency, Design Bridge and CKE Restaurant Holdings, INC.; the parent company of Carl’s Jr.® and Hardee’s®, launched the brands’ new visual identity today. Tasked with bringing the two regional brands – Carl’s Jr and Hardee’s together under one recognizable identity, the new look and feel invites fans […]
McDonald’s MONOPOLY (the UK’s biggest prize promotion) is back and for its 16th year, The Marketing Store and McDonald’s are ramping up the excitement by giving customers even more of what they love with the new Double Peel. Customers have always loved the on-pack peel, however this year, instead of peeling to reveal a potential […]
Pearlfisher’s evolution of the master brand – and creation of a new world of design assets and touchpoints – is framing a new future for Middle Eastern food processing company and confectionery icon, Gandour. A family brand, steeped in history since its inception in Beirut in 1857 – and a pioneering innovator continually boosting its […]
Nestlé Cereals has launched a punchy new campaign, created by McCann London, to highlight the impressive number of Nestle’s cereals that do not feature any red traffic lights. The 18-product, 3.5m wide variety pack will feature in print, digital and social media advertising to educate consumers on Nestlé Cereal’s journey in helping to make breakfast […]
This September sees an aligning of like-minded people as Little Kickers forms a mutually beneficial sponsorship alliance with a leading wellness and lifestyle brand, Lifeplus. Established back in 2002, Little Kickers was the original pioneer of football programmes for pre-school children, countering the uncomfortable dearth of activity orientated activities for inquisitive pre-schoolers. Today 70,000 children […]
KFC is rewarding customers with a newly-launched in-app rewards programme themed around arcade games, with the chance to win free KFC menu items. The new rewards programme, called ‘KFC Rewards Arcade’, created by RAPP UK, is available within the KFC app and marks KFC’s move away from the transactional, points-based loyalty schemes that dominate the […]
As summer draws to a close, Leo Burnett launch their latest brand activation campaign for McDonald’s, the ‘Happy Readers Book Tour’, to ensure as many children as possible return to school with a book in-hand. In a bid to get more children reading, McDonald’s is launching the Happy Readers Book Tour, which alongside in restaurant […]
The clever souls at Popcorn Kitchen have been at it again in their ongoing quest to improve the nations fine popcorn experience. The quandary here was digging a little deeper with regards how best to get the nation’s favourite gourmet popcorn into the hands of the nation’s growing legions of fine snacking aficionados. The answer […]
- Challenger brand proves that taste and health can go hand in hand
- Leading the charge for real, healthy food
Hunter & Gather – the challenger condiments, fats and supplements brand re-writing the rule book for real, healthy food – has been named amongst the top food and drink producers this year, picking up 4 stars in the highly acclaimed 2022 Great Taste Awards, and receiving Great Taste Producer status. This year, over 14,000 products […]