“The most silent and the melancholy nation on Earth.” That is how the Finns, barely a population of 5.5 million, are often described. In Finland a perfect customer experience, usually equals an encounter where absolutely no words are exchanged. That’s why Burger King has opened the world’s first 100% silent drive thru called ‘Silent Pick […]
The thinking behind Yugo Spice is to bring some ‘fresh energy’ and impetus to an £800m cooking sauce category that’s increasingly looking a little tired and pedestrian. The rationale behind the three-strong launch range is to provide some simple, stress-free cooking experiences to foodie souls who currently lack the time or culinary conviction to fully […]
Cadbury has revealed a social content push to support the return of its ‘Buy a Legend, Win a Legend’ promotion, featuring football legends Jamie Redknapp and Gary Neville. The initiative was developed in partnership with creative agency ELVIS. As part of this year’s ‘Buy a Legend, Win a Legend’ campaign, which is now in its […]
Müllerlight launches its first Italian-style super-creamy tasting yoghurt, Amore, offering its health-conscious customers a special moment of ‘me time’ indulgence that is fat free. The Müllerlight Amore packaging was designed by the UK’s leading brand design agency, Coley Porter Bell, and communicates ‘delicious creamy indulgence, the Italian way’. The design for the three luxurious flavours […]
On a mission to remind the UK of their love of dairy related goodness, a new campaign from Brave for Dairy UK builds upon the idea of spreading a little wholesome deliciousness. The ‘Be Scrumptious’ campaign involves a series of public service announcement films created by our spoof body the ‘Department of Dairy Related Scrumptious […]
Cadbury Dairy Milk Silk has always delighted its audiences with unique eat experiences. Kicking off the new year, we are bringing you another delicious novelty – Silk Hazelnut. An irresistible combination of rich creamy chocolate and whole Turkish hazelnuts. Hazelnuts are unknown in India – this was the challenge. How do we tell another irresistible […]
Halo Top Creamery, the maker of delicious ice cream with only 280-360 calories per pint, is announcing the launch of its first integrated national TV ad campaign in the United States. The campaign, ‘Ice Cream for Adults’, was created in partnership with 72andSunny New York and will run across broadcast, digital and social channels beginning […]
Kentucky Fried Chicken (KFC), known for its unique marketing stunts, unveiled that the company is taking its ideas to the masses via crowdfunding platform Indiegogo by launching KFC Innovations Lab. KFC Innovations Lab was created to bring more of the company’s craziest and most innovative marketing ideas to life by providing fans, or anyone that […]
What do Rachel Hunter and Dai Henwood have in common? Besides their celebrity status, they have a collective obsession with Uber Eats. Uber Eats’ latest ‘Tonight I’ll Be Eating’ campaign developed by Special Group Sydney, pairs the two together in a luxurious and private spa-side setting in an exaggerated version of Hunter’s home. Set to […]
FOODBEAST, a digital media house known for breaking food news and creating visceral food experiences just debuted a social media-powered vending machine with legendary instant noodle company Nissin Foods USA. The machines found their homes within Del Amo Fashion Center (near Lids) in Los Angeles County starting March 1, and Las Vegas Premium Outlets South […]