KFC’s Colonel Gets a Dance Partner to Hawk Chicken and Waffles in New Campaign

KFC’s Colonel Gets a Dance Partner to Hawk Chicken and Waffles in New Campaign

 KFC is promoting Kentucky Fried Chicken & Waffles with a TV spot breaking Sunday that spoofs the famous dance scene from the end of “Dirty Dancing.” The roles of Johnny (Patrick Swayze) and Baby (Jennifer Grey) are portrayed by Col. Sanders and Mrs. Butterworth of Mrs. Butterworth’s syrup, which is now owned by ConAgra […]

Grubhub Buys Campus Food Ordering Platform Tapingo for $150m

Grubhub Buys Campus Food Ordering Platform Tapingo for $150m

US-based food-ordering marketplace Grubhub has completed the acquisition of campus food ordering platform Tapingo for a total of $150m. The company funded the transaction through cash on hand and its existing credit facility. Based in California, Tapingo offers food delivery services to more than 500,000 diners at on-campus cafes, restaurants, and cashier-less stores. The company’s […]

Leon Launches Trial that Sees Staff Ask Customers About Allergies at Point of Ordering

Leon Launches Trial that Sees Staff Ask Customers About Allergies at Point of Ordering

Staff at selected Leon stores have started to question customers about allergens at the point of ordering, following a series of deaths connected to allergic reactions at other establishments. The healthy fast food chain’s trial has been running for roughly two weeks at a small number of sites, and sees servers ask customers about any […]

McDonald’s France’s New Campaign Shows How Happiness is Just a Drive Away

McDonald’s France’s New Campaign Shows How Happiness is Just a Drive Away

McDonald’s in France is promoting its drive-through experience as a happy place, no matter what each driver’s day has thrown at them. The new campaign by TBWA\Paris is composed of a series of images that reminds people that the drive-through is a small moment of happiness when life can be rough sometimes. The simple-yet-effective illustrations […]

Baxters Announces Super Advertising Campaign via Leith

Baxters Announces Super Advertising Campaign via Leith

 Baxters Food Group is investing in a significant advertising campaign this winter, which will see the premium soup brand back on television screens for the first time since 2012. The “We Make Super” campaign features a 30 second TV ad created by Edinburgh based Leith, showcasing the quality and skill used in Baxters soups. […]

DDB Paris’ Campaign for McDonald’s Monopoly Says Goodbye to Sore Losers

DDB Paris’ Campaign for McDonald’s Monopoly Says Goodbye to Sore Losers

The Everyone’s-a-Winner Monopoly game is back at McDonald’s. It’s a great game because, as the name suggests, every player wins each time. Which is good if you’re one of those types known as sore losers. OK, so now you’re frowning as you read this press release, thinking hard: “Me? A sore loser? Never!” Right, for […]

Kepak Offers Convenience Stores New Food-to-Go Concept

Kepak Offers Convenience Stores New Food-to-Go Concept

Kepak is launching Goode & Tucker – a hot food-to-go range and unit for convenience stores and forecourts, in response to “the growing demand from customers for hot grab-and-go options”. The range caters for including breakfast, lunch and snacking, including products such as Bacon & Egg Breakfast Muffin, Cheeseburger, Chicken & Pesto Panini and Sweet […]

Nestlé’s Leite Moça Says ‘Everything That Can Go Right, Will Go Right’ in New Campaign

Nestlé’s Leite Moça Says ‘Everything That Can Go Right, Will Go Right’ in New Campaign

 Nestlé’s Leite Moça has just released a spin off of the “Everything that can go right, will go right,” campaign created by FCB Brazil, under a concept that focuses on the Moça Laws. In addition to trying to strike an emotional chord among Brazilians by bringing back delicious memories related to the brand, the […]

Subway Decks the Halls with Condiment Baubles for Christmas

Subway Decks the Halls with Condiment Baubles for Christmas

To promote its new festive menu, Subway has added a little flavour to its Christmas campaign, unveiling a new range of saucy baubles for die-hard condiment lovers (disclaimer: the range is a work of fiction). With varying degrees of expression and thought, decorating the Christmas tree is a staple Christmas tradition across the UK. From angels to […]

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