KITKAT Gives Consumers (and Zombies) A Break From The Usual Halloween Clichés In Campaign

KITKAT Gives Consumers (and Zombies) A Break From The Usual Halloween Clichés In Campaign

J. Walter Thompson Global and J. Walter Thompson London’s content business PACE has created a Halloween campaign that would have George A. Romero turning in his grave. Instead of brain hungry zombies chasing down unwitting or gullible humans, the global campaign lets the audience take a break from the usual clichés that surrounds the global festival […]

BACARDÍ Presents: Dress to Be Free – Liberate Your Truest Selves This Halloween to Find Your Tribe

BACARDÍ Presents: Dress to Be Free – Liberate Your Truest Selves This Halloween to Find Your Tribe

This Halloween – as partygoers seek costume inspiration from culture icons, BACARDÍ introduces DRESS TO BE FREE, a campaign aimed at liberating our truest selves in honor of the holiday rooted in self-expression.  BACARDÍ is honing in on the spirit of Halloween as the intersection of a world of people who dress up to be themselves every day […]

Asda Reboots Halloween with an 80’s Music Vibe

Asda Reboots Halloween with an 80’s Music Vibe

Launched on October 7 and running until October 31st, Asda has revealed its latest Halloween TV ad featuring the 80’s hit ‘Word Up’ from Cameo. The campaign, created by Saatchi & Saatchi London, is developed from insight that Halloween is increasingly becoming an event that is anticipated and enjoyed by multi- generations. It’s an exciting […]

Springetts Designs Halloween Limited Edition for McVitie’s Cakes

Springetts Designs Halloween Limited Edition for McVitie’s Cakes

Following on from 2016’s successful Limited Edition Halloween cake bars McVitie’s Cakes have launched another spookily themed range designed by Springetts. Inspiration for the design came from the idea of a witches’ delicatessen, where all the weird ingredients are picked from punnets, ready to take home and cook in their cauldrons. “We used the McVitie’s […]

Starslush Gets Spooky for Halloween with New Blood Orange Flavour

Starslush Gets Spooky for Halloween with New Blood Orange Flavour

Starslush, the fruity iced slush drink range from Vimto Out of Home, is launching a new Blood Orange flavour for Halloween. The limited edition product will be available from September across leisure outlets, pubs and theme parks throughout the UK. Vimto’s new Blood Orange slush is designed to continue excitement for the product into the […]

Kinder Choco-Bons Gets a Monster Makeover for Halloween

Kinder Choco-Bons Gets a Monster Makeover for Halloween

Kinder, the fastest growing kids confectionery brand, is continuing its growth momentum with the introduction of a range of monster designed Kinder Choco-Bons packs, set to capitalise on the £121m Halloween opportunity. A spokesperson for Ferrero UK comments: “Confectionery makes up £96m of the total Halloween opportunity. What’s more, the occasion represents a key seasonal […]