Soreen’s Scream Range is back by popular demand and in time for Halloween

Soreen’s Scream Range is back by popular demand and in time for Halloween

The Limited-edition Halloween Scream range brought to you from the UK’s favourite malt loaf brand, Soreen, is back for 2019 with a spooktacular added boost. The Scream offering includes; Toffee Apple mini loaves bursting with apple and gooey flavoured toffee pieces, and the deliciously squidgy Chocolate & Blood Orange flavour.  They both come in the […]

Stella Artois announces its first-ever limited-edition holiday beer called Midnight Lager

Stella Artois announces its first-ever limited-edition holiday beer called Midnight Lager

Who says nothing good happens after midnight? Just in time for the holidays, Stella Artois will introduce a brand new limited-edition seasonal beer — Midnight Lager — on Halloween night in historic Sleepy Hollow, NY, most famous for tales of its ghostly rider. The new holiday brew, a first for the brand, is a black […]

Fanta Goes ‘Too Dark’ with Halloween Snapchat-Led Campaign

Fanta Goes ‘Too Dark’ with Halloween Snapchat-Led Campaign

Fanta is looking to further establish its connection to Halloween with a new digital, social and out-of-home campaign from digital creative agency Movement.  Fanta will look to reach teens in order to build a lasting association between the brand and Halloween. The campaign will encourage engagement and co-creation with Fanta, while driving both awareness and […]

Snapchat Campaign from Fanta Transforms Teens for Halloween

Snapchat Campaign from Fanta Transforms Teens for Halloween

Fanta, Snapchat and digital agency Movement are helping teens transform this Halloween, with a campaign that spans in 14 markets across Western Europe. Halloween is a key time when teens experiment with their identity, particularly those aged 16 to 19. Fanta is helping them transform, by releasing empowering tools and experiences that will allow teens […]

South East Asian Teens Get a Spooky Treat for Halloween with the Fanta Scream Machine

South East Asian Teens Get a Spooky Treat for Halloween with the Fanta Scream Machine

 Teens find themselves freaking out over a ‘haunted vending machine’ as ROYAL – globally known as FANTA – gave them an advance spooky treat for Halloween via Ogilvy. The glowing faulty vending machine offering ‘Free ROYAL’ – at the heart of Intramuros in Manila – was an interesting invitation to several group of friends […]

Dinner Roll Brand King’s Hawaiian Releases Halloween Film

Dinner Roll Brand King’s Hawaiian Releases Halloween Film

 While the “Halloween” reboot is dominating at the box office, another Halloween-themed movie hit theatres in October, with a cast including Mark Hamill. But instead of coming from a major studio, it comes from King’s Hawaiian. The privately-held maker of rolls and Hawaiian-inspired barbecue sauces began thinking about new shopper marketing ideas nearly four […]

Jägermeister Launches New AR Experience for Halloween

Jägermeister Launches New AR Experience for Halloween

Jägermeister just launched a new Augmented Reality experience in time for Halloween. “Divine the Darke” will engage AR to deliver tarot card readings on the Snapchat platform. Each card provides a glimpse into your future while translating Jägermeister’s rich and irreverent spirit. How it works: Find a Snapcode embedded on Jägermeister brand materials in bars […]

Pop-Tarts Tricks and Treats Fans at Kellogg’s NYC Café Takeover

Pop-Tarts Tricks and Treats Fans at Kellogg’s NYC Café Takeover

In advance of Halloween, Pop-Tarts will throw treats and tricks into one bubbling cauldron as it takes over Kellogg’s NYC Café. From October 24 -27, the café will exclusively feature new Pop-Tarts recipes designed to surprise unsuspecting taste buds with either a sweet treat or a thrilling flavour trick. “This Halloween, we celebrated everyone’s favourite things about Pop-Tarts – their soft crust, filling and […]

M&M’s Treats Fans to New Halloween Campaign by BBDO New York

M&M’s Treats Fans to New Halloween Campaign by BBDO New York

 This Halloween, fans of the M&M’s Brand have a special treat to look forward to – a new M&M’s commercial. It’s been 11 years since the brand has released a new Halloween commercial and this year, Red and Yellow are back for a hauntingly good time. The :15 second spot, “Ghosted,” was produced by […]