Old Mout Targets Male Beer Drinkers with ‘Not So Sweet’ Launch of Hard Cider

Old Mout Targets Male Beer Drinkers with ‘Not So Sweet’ Launch of Hard Cider

Old Mout, New Zealand’s best selling cider brand, has launched a dry style cider aimed squarely at beer drinking males. Crafted to be not as sweet as other ciders, Old Mout Hard Cider is a masculine alternative in a category often epitomised by lens flares and colourful pretty packaging. Partnering with L.A-based director Eric Kissack, […]

Angry Orchard Launches Newest Hard Cider in the U.S.

Angry Orchard Launches Newest Hard Cider in the U.S.

Angry Orchard announced the national release in the US, of its first-ever hopped hard cider, Angry Orchard Hop’n Mad Apple. The cider makers drew inspiration for this new cider from a traditional craft beer ingredient – hops – to develop a cider that combines subtle floral and tropical fruit notes from Strisselspalt and Galaxy hops […]