UP&GO’s first TV ad featuring British Swimming team launches 9 April

UP&GO’s first TV ad featuring British Swimming team launches 9 April

UP&GO, the challenger on-the-go breakfast drink brand, will launch its first ever TV advert on Channel 4 on April 9th during Gogglebox running for 6 weeks.  The ad, created by TV advertising and video production agency Toast, highlights UP&GO’s partnership as the Official Breakfast Partner of British Swimming and was filmed at the London Aquatics Centre, home to the 2012 Olympic […]

PURITION Adds A ‘Nutritional Powerhouse’ Banana To Its Eclectic Offer

PURITION Adds A ‘Nutritional Powerhouse’ Banana To Its Eclectic Offer

This February sees Purition add a fruit bowl stalwart and ‘nutritional powerhouse’ banana to its constantly evolving flavour stable of healthy, ‘ready in seconds,’ whole food meals within a glass. However, Purition’s introduction of a fruit flavour that annually tops the UK’s fruit popularity stakes (on average each of us consumes 10kg of bananas year) is far […]

An Evolved Identity & Messaging For Optimal Health Pioneer, Hunter & Gather

(In October ’20, Hunter & Gather unveils its NEW vibrant, all-encompassing brand identity)

An Evolved Identity & Messaging For Optimal Health Pioneer, Hunter & Gather

‘Optimal Health’ pioneer, Hunter & Gather has enjoyed meteoric growth over the last three years, going from kitchen table start-up to over £2.5 Million in expected retail sales!   And yet, co-founders Amy Moring & Jeff Webster have long craved some strategic downtime to review, reassess and refine the umbrella identity and language of their rapidly evolving […]

Linwoods selects krow to connect with growing health food audience

Linwoods selects krow to connect with growing health food audience

Linwoods, the healthy food company, has appointed krow Ireland, part of the krow Group, to handle its advertising account across the UK, Ireland, and Europe. The Belfast-based agency won the business following a competitive pitch. krow’s initial task is to create a relaunch campaign for Linwoods, featuring its new rebranded packaging, to connect with the growing audience […]

This Way Up Bucks Convention With Vibrant Identity For Probiotic Brand

This Way Up Bucks Convention With Vibrant Identity For  Probiotic Brand

With consumers becoming more conscious about the quality of food they eat, and how diet affects the body’s natural rhythms, it’s no wonder that probiotics have been experiencing a surge of popularity in recent years. Studies linking probiotics to both the prevention and cure of cases of gut-related health issues, including the likes of food […]

Nektar Naturals and Whole Foods Market Partner Together to Launch Nektar Honey Crystals – Honey Without the Sticky Mess!

Nektar Naturals announced the launch of Nektar Honey Crystals in 41 Whole Foods Markets in the Mid-Atlantic region including stores in DC, KY, MD, NJ, OH, PA, and VA. Nektar Honey Crystals are a 100% all-natural granulated honey product available in convenient packets. Nektar Honey Crystals provide the taste and benefits of traditional honey, but […]