IHOP Surprises Customers for Oktoberfest with New Pumpkin Pancake Beer

IHOP Surprises Customers for Oktoberfest with New Pumpkin Pancake Beer

Inspired by the return of Pumpkin Spice Pancakes, IHOP has created a very limited edition batch of Pumpkin Pancake beer called IHOPS. The American pancake house are celebrating the start of fall and the beginning of Oktoberfest by blowing their customer’s mouth’s mind with a stout that not only tastes like a pumpkin pancake, but […]

IHOP Releases ‘Declaration of Pancakes’ via New Campaign by Droga5

IHOP Releases ‘Declaration of Pancakes’ via New Campaign by Droga5

 IHOP launched a new TV and online campaign called “Declaration of Pancakes” to promote everyone’s favourite upcoming holiday: IHOP National Pancake Day, which the restaurant will celebrate by giving away free pancakes to everyone in America. The spot, created by Droga5 New York, opens on a scene reminiscent of 1776 and the signing of […]

Droga5 Lifts off with Debut Campaign for Ihop

Droga5 Lifts off with Debut Campaign for Ihop

In the first campaign of its 60th anniversary, Ihop released a brand new TV spot, ‘Pilots,’ to promote its long-running ‘all you can eat pancakes’ promotion. In the 30-second spot by Droga5 and directed by Tom Kuntz, two pilots perform a safety check before takeoff. “Have you checked the pancake?” the captain asks his co-pilot, replacing the […]

Fast Food Brands Respond To McDonald’s All-Day Breakfast Launch

Fast Food Brands Respond To McDonald’s All-Day Breakfast Launch

#AllDayBreakfast, WHAT’S GOOD? — IHOP (@IHOP) October 6, 2015 What’s the big deal with McDonald’s all-day breakfast in the US anyway? Some fast food brands just didn’t get what the entire hullabaloo was about and took to Twitter to express their sentiments. Amongst the names that had something to say, including Dunkin’ Donuts, Denny’s, Carl’s […]