Coca-Cola and Ogilvy Get the Philippines to Fizz up their Valentine’s with a Love Song

Coca-Cola and Ogilvy Get the Philippines to Fizz up their Valentine’s with a Love Song

Two days before Valentine’s Day, Coca-Cola Philippines set hearts a flutter with a one-day pop-up vending machine that dared lovebirds to fizz up their love.  Amid couples and hopeful singles, Coca-Cola set up the special Valentine’s vending machine in picturesque Circuit Makati, inviting people to fizz up their love with a no-frills mechanic: Grab the […]

McDowell’s No.1 Extends ‘Spirit of Friendship’

McDowell’s No.1 Extends ‘Spirit of Friendship’

http://www.youtube.com/watch?v=n8g9xQh0Pck One of India’s leading Whiskey brands, McDowell’s owes its success to the efforts in reinventing and being relevant to consumers over the last 40 years. Over the last 4 years the brand has been addressing its young Indian target audience with its positioning as the “The No.1 spirit of friendship” with the intent to […]