From Bluewater to Braehead and across social media, Krispy Kreme is tempting people in-store for a very special daily event – Hotlight Hour. This is where customers can try an Original Glazed doughnut fresh off the line in theatre stores UK-wide. Launching June 12 for ongoing roll-out across Instagram, Facebook and Twitter, the short videos, […]
Last year a new theory emerged claiming that the earth could be shaped like a doughnut. While this might sound unbelievable, Krispy Kreme wholly embraces this idea, imagining a joy-filled, doughnut shaped world. If doughnut earthers are the new kids on the earth theories block, Krispy Kreme wants to give them a big warm welcome […]
Krispy Kreme, the global doughnut brand, has partnered with Nichols plc to add Vimto’s refreshingly different taste to a limited edition range of doughnuts. The collaboration is the first of its kind, with Vimto being the first soft drinks brand to be added to the Krispy Kreme offering. The Krispy Kreme launches are also the […]
Krispy Kreme, in partnership with Digital Arts Network and Eleven, is taking its customers on a virtual reality journey to launch the iconic doughnut brand’s new range, inspired by the flavours of the cinema. Following the success of their award winning website and American Classics campaign, Krispy Kreme is advancing further into the digital space […]
A supposedly leaked Krispy Kreme email sent to “store managers” gained the brand substantial traction on social media with the suggestion that it is set to roll out a new doughnut filled with Nutella. The news that the wares are set to hit stores 27 May caused considerably engagement online, either marking a good bit […]
Krispy Kreme Australia, makers of delicious and aesthetically pleasing ergonomically designed doughnuts, has launched a new ecommerce store via Digital Arts Network Sydney, on the interwebs to let customers buy actual real Krispy Kreme doughnuts. The site was awarded Best eCommerce Website by ADMA at the AC&E awards last month for creative and effectiveness in […]
Southeast Asian retailer and franchise partner Andy Chaw, owner and operator of Star360 Group, is scheduled to open the first Krispy Kreme doughnut shop in Singapore on Saturday, October 12, 2013. Located in Singapore’s famous Tangs Orchard Basement 1, the new 1,200 square-foot doughnut cafe is the first of 15 stores expected to open in […]
In collaboration with Russian restaurateur and franchise partner Arkady Novikov, owner and operator of LLC Doughnuts Cafe, the first Krispy Kreme doughnut shop in Moscow is scheduled to open on September 12, 2013. With the opening of the new Moscow location, the international sweet treat retailer will have a presence in 22 countries around the […]
As the company builds on its growth momentum in existing and new international markets, Krispy Kreme Doughnut Corporation will celebrate its 500th international store in operation with the opening tomorrow of a new franchise shop inAguascalientes, Mexico. Since opening its first international location 11 years ago, the Company has strategically expanded its brand footprint into 20 […]