Independent brewers, Wye Valley Brewery in Herefordshire, have added a Black IPA to their portfolio with the retail launch of Space Hopper. This new craft beer, which has an ABV of 5.2%, is brewed using a mix of local and American hops, including Mosaic, Cascade, Summit and Jester. The result is stout-like in appearance, but […]
Following the success of the limited edition bottle for Superfly – a botanical blend developed in collaboration with celebrated mixologist Mr. Lyan – B&B studio has delivered an upscale rebrand for the core range of Firefly’s revitalising botanical drinks. Inspired by the inventive design for Superfly, which saw the Firefly logo disappear from the front […]
Brand design agency Vault49 unveils its design for limited edition Baileys Strawberries & Cream just in time for Valentine’s Day. The New York agency used a design approach that married the indulgent flavour semiotics of strawberries and cream with widely loved seasonal cues of spring, bringing Baileys to the front of the shelf this season. […]
Häagen-Dazs, the iconic luxury ice cream, once again surprises consumers as it launches its first ever Valentine’s Day limited-edition variant. The on-trend floral Cherry Blossom flavour will be available online through a partnership with Ocado to mark Cupid’s special occasion. Staying true to last year’s brand reset, which focused on recruiting millennials and its commitment […]
The Black Farmer, the creator of award-winning gluten free sausages, is adding a new special edition sausage to his range, in celebration of the upcoming royal wedding. Part of The Black Farmer’s Daughter sub-brand, the celebration sausage features the founder’s mixed-race daughter, Scarlett, offering a “moreish pork sausage with a sweet kiss”. Launching in April […]
Edinburgh Gin – Scotland’s pioneering gin distillery at the forefront of contemporary gin making – reveals a new look for its limited-edition Valentine’s Gin. The Edinburgh Valentine’s Gin is presented in the new art deco bespoke bottle design, bringing it in line with the core range and popular fruit gin liqueurs. The bottles feature the […]
Coca-Cola Japan has announced the release of its limited-edition sakura design bottle. The special packaging features pale pink and white flowers that pay homage to the cherry blossoms in spring. The base of the packaging comes dressed in a soft pastel pink hue. According to Coca-Cola, this limited-edition release was created for events in spring, such as […]
Diageo has revealed the latest Chinese New Year design from Johnnie Walker Blue Label with the Year of the Dog limited edition bottle. Ringing in the festive gifting season, Johnnie Walker, the leading Scotch Whisky Brand and the biggest selling spirits brand in travel retail, celebrates the traditions of Asian culture once again by introducing the […]
Christmas ads are usually epic affairs and usually either heartstring tugging stories or heart-warming glimpses of family togetherness. Mother London’s Christmas ad for KFC though is strikingly different. Firstly, there’s not even one strand of tinsel. No baubles. And no Santa Claus. There’s not really a set. The ad is shot in a gym. The ad […]
Campbell Soup Company has collaborated with Disney and Lucasfilm to launch a new series of Star Wars themed soup labels. To celebrate the alliance, Campbell’s also announced a surprise for New York Comic-Con attendees and residents – a new Star Wars inspired “canstallation” structure, which was stationed on the streets of New York to celebrate […]