Spirit brand Jägermeister has teamed up with digital identity app Yoti to promote responsible alcohol sales, while at the same timeand helping people check out faster at the Jägermeister pop-up shop in Soho using their ID, on their phone. Jägermeister will sell a range of merchandise and personalised gifts for its fans at a pop-up shop at the award […]
Belvedere, the vodka brand owned by LVMH, has created an espresso martini lounge. The Belvedere Espresso Martini Lounge sets up shop at the Gaucho Broadgate this December. Nestled below the glass bar of the restaurant, guests will have the chance to pop into the bar after their dinner, or are invited to simply try the […]
Burger King often makes great efforts to throw shade at rival McDonald’s but things have escalated with the King leading a pyro showdown outside Ronald McDonald’s premises. The brand offered ‘the gift of fire’ to its rival in a roaring Christmas stunt that looked to draw attention to the fact BK flame grills its […]
This Christmas, Coca-Cola invites you to recognise those who make the season possible, enjoying magical moments together. A campaign created by Pereira & O’Dell in San Francisco has launched globally with a message that inspires people to give thanks to those who make this season special. Starting December, Coca-Cola is releasing special edition Christmas packaging […]
Dairy-free diets could soon become the dominant free-from trend amongst millennials, according to research by Adelie Foods. The survey of 200 16-30 year olds showed that dairy-free diets could soon overtake the current dominant free-from diet – gluten-free. The survey revealed that 19% of 16-30 year olds have bought or eaten dairy substitutes in the […]
Building on the success of their content films for their digital signage and social media platforms, wagamama commissioned Content production company, Loco, to create the #mixitup series of videos. Loco organised several shoots at different restaurant locations and explored various creative approaches for the edits. The challenge was to find the most effective way of combining shots of the dishes […]
Nestlé International Travel Retail (NITR) is continuing its roll out of its ‘Live Your Break’ campaign, initially launched in summer 2017 with global creative agency Anthem Worldwide. The campaign is designed to target four different profiles of Millennial traveller; the Urban City Breaker for city explorers, the Festival Breaker for live music lovers, the Wellness […]
Lidl UK has launched the first supermarket game to be played through the Facebook Camera app in the UK. The launch forms part of Lidl’s Christmas campaign in 2017, as the brand continues to build consumer engagement and relevance. The ‘Emojional Rollercoaster’ game is available on the Facebook Camera app, which users can instantly access […]
Lavazza’s first flagship store in Milan spreads across approximately 1800 sq ft and is built to express the brand’s heritage of creativity and innovation for coffee. Designed by London-based retail design consultancy JHP Design, the space was created to effortlessly showcase Lavazza’s Italian character and authenticity. Coffee First The store, which opened recently in Milan, […]
On September 19th, Mexico was rocked by a 7.1 magnitude earthquake, killing hundreds of people and injuring thousands more. In the wake of the disaster, government relief support didn’t come as urgently as needed so citizens and volunteer emergency workers banded together for rescue and reconstruction efforts. As the nation is their birthplace, Corona Mexico […]