With a lot of good humor, a new campaign created by DAVID São Paulo explains the most famous naming right ever launched in Brazil. Recently, BIS, a chocolate brand of Mondelez, announced one of the most significant naming rights contracts for a stadium in Brazil. The famous Morumbi Stadium, which hosts football matches and large […]
A holy hit of caffeine, community spirit and solace for all of Soho. Hashtag blessed. There is nowhere quite like Soho in the world- where the celebration of individuality is so densely woven into its cultural fabric. Introducing Sacred Grounds, the latest addition to Soho’s bustling coffee scene. Keeping in the vision of St Anne’s Church, […]
Today, Diet Coke announces its brand-new campaign, ‘Love What You Love, By You’, an evolution of its successful brand campaign launched in 2022, ‘Love What You Love’. The campaign speaks directly to the positive and unapologetic attitude of Diet Coke fans, by putting them at the heart of the campaign. The creative is a fun […]
19 Crimes, in collaboration with Denomination, gets a modern refresh without losing its rebellious spirit. Launched over a decade ago, 19 Crimes disrupted the wine market with its unique approach. However, to maintain its shelf presence and appeal to the evolving preferences of younger adult consumers, the original design needed a refresh. Denomination has masterfully […]
Florida Grapefruit season is upon us, adding a touch of sunshine to the wet and windy British winter, with its deliciously sweet pink flesh and unparalleled flavour. To celebrate the season, Florida Grapefruit brightened the day of commuters as it unveiled a 2.5m grapefruit tree in King’s Cross on Thursday 22nd February. The tree will […]
Creative brand-design agency Bloom partners with soft drinks giant to add punch to its sugar-free Tango Editions lineup With the ongoing triumph of Tango’s rotational flavour series Tango Editions, Britvic has introduced its newest Edition Tango Mango, which is available in stores for just one year from this month. Bloom has collaborated with Britvic on […]
This new “Fun in a Bottle” campaign, created by agency of record McGarrah Jessee, is scheduled to debut Thursday, 2/22 during the Los Angeles Lakers and Golden State Warriors NBA broadcast on TNT. Directed by Jessica Batson with production partner Dreamboat Productions, the spot features music by Spencer Ludwig, a Latin Grammy winning and Grammy […]
Independent NY agency tells the heartwarming story of a hardworking family and its funny stuffed animals in the iconic brand’s new campaign. Nutella® is launching a new brand campaign that combines a heartwarming mix of sweetness and laughter to encourage families to spread the love at the breakfast table. The campaign, which is the brand’s first […]
With great taste comes great opportunity. French alternative seafood start-up OLALA! knows taste is key to success. The team made it its primary message in a new brand design that can take this next generation of plant-based seafood around the globe. No matter how noble your cause is, consumers will only buy your product repeatedly […]
The OOH posters aim to draw on nostalgia and generosity, demonstrating how Cadbury has grown to become part of the fabric of the nation, present in the lives of British people through the years. Each poster was created by illustrators and designers who took inspiration from previous Cadbury advertising over the decades, with VCCP leading on […]