Cadbury Dairy Milk continues to shine a light on the innate generosity of humans

<strong>Cadbury Dairy Milk continues to shine a light on the innate generosity of humans</strong>

Latest spot captures another small but emotionally powerful story of human connection, demonstrating there’s a glass & a half in everyone Cadbury Dairy Milk and global agency of record, VCCP today releases its latest story in the “There’s a Glass and a Half in Everyone” series, Speakerphone, Now in the fifth year of the IPA […]

Pan Macmillan Partners with Come Round to Launch ‘Pinch of Nom: Budget’ Cookbook with Nationwide House Party Campaign

<strong>Pan Macmillan Partners with Come Round to Launch ‘<em>Pinch of Nom: Budget</em>’ Cookbook with Nationwide House Party Campaign</strong>

Bluebird, an imprint of Pan Macmillan has joined forces with word-of-mouth marketing agency Come Round to celebrate the release of ‘Pinch of Nom: Budget,’ the first-ever budget cookbook from Pinch of Nom, the United Kingdom’s largest online food community. The Pinch of Nom cookbooks are #1 bestsellers, having sold over 4 million copies since the […]

Refreshing beer: Cisk brand update reflects heart and soul of the Med

Refreshing beer: Cisk brand update reflects heart and soul of the Med

London brand design agency bluemarlin has given iconic Maltese beer Cisk a contemporary refresh to secure its position as the leading brand at home and set it up as a strong challenger in growing overseas markets. Cisk, which is owned by Simonds Farsons Cisk and is over 90 years old, is a much-loved lager in […]

FAB Finalists For The 25th FAB Awards Revealed!

FAB Finalists For The 25th FAB Awards Revealed!

Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 25th edition of their awards programme, which is focused entirely on work done for Food And Beverage Brands. The Awards, which each year attract entries from all over the world, recognises the critical contribution that outstanding creative work makes towards building brands. […]

McCain Foods appoints Say It Now to boost its audio advertising with the help of conversational technology

McCain Foods appoints Say It Now to boost its audio advertising with the help of conversational technology

Say It Now, the voice assistant adtech firm, is partnering with McCain Foods, the family-owned business that is the world’s largest manufacturer of frozen potato products and a global leader in prepared appetisers and snacks, to deepen the organisation’s branding experience via actionable audio advertising. The campaign will see McCain Foods use Say It Now’s […]

WMH&I & IFFCO CREATE A NEW PLANT-BASED FOOD BRAND ROOTED IN MIDDLE EASTERN CULTURE

<strong><em>WMH&I & IFFCO CREATE A NEW PLANT-BASED FOOD BRAND ROOTED IN MIDDLE EASTERN CULTURE</em></strong>

In collaboration with IFFCO’s Plant-Based Venture, WMH&I creates THRYVE™; a new plant-based food brand born in the Middle East. The brand sets out to spearhead a movement of change towards healthier and more sustainable eating in the Arabian Peninsula, at the same time celebrating local cuisines and traditions. After appointment, branding agency WMH&I discovered that […]

Things get a little confusing in the new Burger King® campaign promoting the full plant-based menu, right down to the plant-based Whopper Jr. and plant-based nuggets

Things get a little confusing in the new Burger King® campaign promoting the full plant-based menu, right down to the plant-based Whopper Jr. and plant-based nuggets

Burger King and DAVID Madrid focus on children’s confusion for the third chapter of their “Confusing Times” campaign Why is this building so big if it’s only two years old? Is a cookie jar still a cookie jar if there are no cookies in it? Kids’ imagination has no boundaries and, according to Burger King’s […]

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