India-based designer Nadine Pereira has designed multi-purpose home delivery bags for McDonald’s, that turn into lovely tray mats. Her series, titled ‘The McDelivery Paper Bag’, features paper bags that open up into tray mats with intricate patterns. For instance, the Happy Meal bag transforms into a board game that kids can play with while they […]
Glenmorangie Legends is the brand’s new Travel Retail Collection, each expression celebrating a legendary story of the lands that have been home to the Glenmorangie Distillery since 1843. ButterflyCannon worked with the Glenmorangie team to identify the concept as well as designing the range’s packaging. Glenmorangie Duthac is the first expression to be launched into […]
Budgens is a unique grocery retailer with a large network of stores across the UK. There are 170 Budgens stores ranging from petrol forecourts to neighbourhood supermarkets, independently owned by entrepreneurial retailers who care about the quality, provenance and the value of their food, and about their communities’ needs. Budgens stores offer inspiring local and […]
BrandOpus has worked with McCain, the nation’s best selling frozen potato brand, to create a new range designed to appeal to an adult audience. 1+2 person households account for 60% of the UK population and often take their inspiration from the experiences they have when eating out of home. Building on this insight, the brand […]
BrandOpus has worked with long-term client Twinings to redesign their range of classic blends and Earl Greys, as the brand continues to win by engaging consumers with it’s premium teas for every day. In the UK and internationally, Twinings is synonymous with tea, launching popular favourites such as English Breakfast and Earl Grey tea which […]
Pearlfisher London has redesigned innocent’s on-the-go juice line, and introduced the drinks brand’s carafe design to the range. The brief, which spans creative strategy, graphic and structural packaging design, was to use design to inject the bottles with a “challenger spirit” that disrupts the sector and creates increases sales potential. Dan Gladden, Pearlfisher design director, […]
In too many beer ads, women are portrayed in sexualized, objectified stereotypes—more often than not, they are scantily clad. In some cases, these ads not only seem to condone, but actually encourage sexual harassment. “We are advertising creatives working in a very sexist environment, and we started to grow uncomfortable with it,” says Thais Fabris, […]
Scotland’s leading family dairy has launched a new range of ice cream and looked to long-standing creative branding agency, threebrand, to help them create knock out packaging. Graham’s The Family Dairy’s first venture into ice cream range was unveiled in 2009, but the dairy wanted to introduce six new and exciting flavours with a fresh […]
Cruz, La Martiniquaise’s leading Port brand, has unveiled a new and elegant design for its classic range. A brand new look designed to retain the elegant style of Porto Cruz and to give a superior brand visibility. The new packaging will be available worldwide and will be rolled out on all the qualities: Tawny, White, Ruby, […]
International brand design agency, Design Bridge, has re-designed the Senseo brand, including new packaging which has just launched across Europe. Senseo, a coffee brand that stands for convenient coffee enjoyment, allows consumers to explore a broad range of coffee without all the fuss. Design Bridge redefined the brand personality with the client team unlocking its […]