Yoplait Launches New Zero Range

Yoplait Launches New Zero Range

Global yogurt brand Yoplait has expanded its wellness offering with the introduction of Yoplait Zero – available now with an RRP of £1.89 for a pack of four. With less than 60 calories per pot, Yoplait Zero contains 100% real fruit pieces and is free from artificial colours, flavours and preservatives, making it ideal for […]

Belmoca partners with Dragon Rouge for the repositioning and redesign and launch of Belmio coffee capsules

Belmoca partners with Dragon Rouge for the repositioning and redesign and launch of Belmio coffee capsules

Belmoca, the Belgian coffee producer, has relaunched its flagship Belmio capsule brand across Europe with a vibrant, distinctive new identity created by global independent branding and innovation agency Dragon Rouge. The new Belmio brand highlights Belmoca’s aroma guard that ensures freshness remains in the coffee capsules, and differentiates it from the competitive set.  Belmoca was […]

Vault49 Designs New Gift Packaging for Bell’s Whisky

Vault49 Designs New Gift Packaging for Bell’s Whisky

Design agency Vault49 today unveils a new limited-edition gift pack for Bell’s Whisky, and a campaign activations toolkit that will roll out this holiday season. The new pack positions itself playfully as the ideal alternative to stereotypical gifts like socks and itchy jumpers, and shows off new depths of the Bell’s personality. The work illustrates […]

Potts’ Create A Major Stir With Category First In New Packaging Design.

Potts’ Create A Major Stir With Category First In New Packaging Design.

Family-run fine foods manufacturer Potts’ has announced the launch of its new packaging design, which is set to turn the category on its head and lead the competition into a more eco-positive direction for the future.  In an attempt to tackle the growing issue of single-use plastics within the food and beverage industry, Potts’ has […]

Austin’s by Co-Partnership

Austin’s by Co-Partnership

Cool climate, warm welcome When it comes to fine wine, the Austin family have a clear philosophy. Quality is non-negotiable, but ultimately, wine is created to bring people together and to share good times. A family of the Geelong community, the Austin’s pride themselves on their inclusivity and hospitality. When you visit their winery in the cool […]

Borough Market Celebrates 21 Years With Limited Edition Wet Hop IPA

Flavours of a fruit seller’s stall created with hops grown in the Market Hall

Borough Market Celebrates 21 Years With Limited Edition Wet Hop IPA

In what has now become a yearly tradition, Borough Market is releasing its new limited-edition sustainably packaged beer brewed with freshly picked wet hops grown in the iconic Market Hall. This ‘Wet Hop IPA’ is a refreshing sessionable but full-bodied IPA, with upfront tropical notes packed full of flavours suggestive of a well-stocked fruit seller’s […]

Vita Vodka partners with Dragon Rouge for its redesign and UK launch

Vita Vodka partners with Dragon Rouge for its redesign and UK launch

Vita Vodka has relaunched its core brand identity and packaging with a premiumised, refreshing, and distinctive identity created by global independent branding and innovation agency Dragon Rouge. The redesign is aimed at better reflecting Vita’s premium price point, quality ingredients and Mediterranean brand story, as it launched into the UK through a Rewards Crowdfunding Campaign. […]

Dutch Juice Manufacturer opts for SIGNATURE PACK for Appelsientje Biologisch range

RIEDEL FIRST IN THE NETHERLANDS TO OFFER ASI-CERTIFIED CARTON PACK

Dutch Juice Manufacturer opts for SIGNATURE PACK for Appelsientje Biologisch range

Premium Dutch fruit drinks manufacturer Riedel has once again opted for SIGNATURE PACK Full Barrier from SIG, this time for its Appelsientje Biologisch range of 100% pure and unsweetened fruit juices. The aseptic carton pack is made with polymers linked to plant-based renewable materials and continues to help Riedel’s ongoing commitment to sustainability. Riedel is also SIG’s first […]