Ryvita, the original Rye Crispbread, announces that it is relaunching with a new look which will hit shelves in November 2017. The vibrant and eye-catching packaging design was created by award-winning branding consultancy Coley Porter Bell and reflects Ryvita’s positive take on health and consumers’ desire to get more good stuff inside. Tasked with changing […]
Startup meat snacks brand THE CURATORS has launched in the UK, with a new brand identity designed by B&B Studio. Challenging established players in the high-protein category, THE CURATORS jerky delivers bold flavour profiles inspired by chefs and world food trends. Founders of THE CURATORS, Max Rees and Ed Hauck, are passionate foodies at heart […]
The Meatsnacks Group, founded in 2015, is the leading producer and distributor of biltong and jerky in the UK, and a major proponent of the emergent popularity of meat products as a healthy and sustaining snack. Having risen to market dominance through acquisitions, the group’s portfolio of brands had become fragmented and in-cohesive, and was […]
Christmas ads are usually epic affairs and usually either heartstring tugging stories or heart-warming glimpses of family togetherness. Mother London’s Christmas ad for KFC though is strikingly different. Firstly, there’s not even one strand of tinsel. No baubles. And no Santa Claus. There’s not really a set. The ad is shot in a gym. The ad […]
Stoli Vodka, the original premium vodka, announced an update to its super-premium offering, Stoli Gold. First conceived as Stoli Cristal in 1989 to add a new dimension to the category, the expression name was changed a decade later as a nod to its final filtration stage through coils of gold thread. Stoli Gold’s redesign includes the bottle, label and production […]
Design agency Pearlfisher is looking to take authentic Italian restaurant chain Zizzi, from high street icon to champion of ‘the social night in’ with a revolutionary new takeaway packaging system. Neither prescriptively Italian nor a fickle follower of the latest food trends, Zizzi – a brand defined by dynamism, inclusivity and charisma – has established […]
Leading strategic brand packaging design agency BrandOpus has been working with Rowse to launch Taste Discoveries, a range of honeys sourced from around the world for their distinctive flavours. The new premium range of honey has been carefully selected from across the globe to introduce unique flavours and textures. The range includes a rich Australian […]
Nude Brand Creation unveiled its redesign for Midleton Very Rare Vintage 2017, the 34th edition of one of the most exclusive whiskeys ever produced in Ireland. The luxury branding and packaging design agency developed a unique set of luxury codes, inspired by Irish literature and craftsmanship, to reflect the precious nature of the liquid. A […]
Thin Film Electronics ASA, a global leader in NFC (near field communication) mobile marketing and smart packaging solutions, today announced a new customer in the wine and spirits industry. PengWine, a premium producer of 5-star Chilean wines, will leverage Thinfilm’s NFC solutions to educate and engage consumers through gamification. PengWine is planning multiple commercial deployments of […]
Family (and friends) have helped the UK’s fairest coffee company radically reposition for consumer reappraisal, aiming once again to unlock the value potential of a highly ethical brand. The new positioning for Cafédirect has been driven by an overarching desire to communicate the incredible effort the company takes to produce delicious, high quality and highly ethical […]