Pernod Ricard’s Olmeca Tequila is electrifying the tequila category with the release of three striking first and ‘Most Fantastic’ global limited-edition bottles for its award-winning Olmeca Silver1. Designed to drive differentiation in a fast-growing – but increasingly crowded – category, these exclusive bottles blend Olmeca´s modern-day party spirit with the rich tapestry of its Mexican heritage. […]
Boundless Brand Design are delighted to have partnered with Beefeater Gin to design a striking new look, boasting impressive sustainability credentials for their Beefeater 24 bottle. Created to celebrate the twenty-four-hour energy of London, its heart and home, Beefeater 24 caters to the high-energy moments that we know and love. Boundless Brand Design were briefed […]
Nude Brand Creation introduce the new packaging for 叠川The Chuan Pure Malt Whisky. Leading the way in a new category, this first-ever product of The Chuan celebrates the vision of Pernod Ricard to create a prestige malt whisky made in China. The new packaging developed by Nude Brand Creation draws inspiration from the timeless architecture of […]
Pernod Ricard owned whisky brand, Chivas and creative agency Impero have partnered to create an activation campaign to launch Chivas XV’s limited edition festive pack in celebration of Diwali. Chivas has created a Diwali themed platform, ‘Light up the Night’, centred around family gathering, gifting and celebration. Taking inspiration from this theme, Impero was tasked with positioning […]
Creative agency Impero launches ‘Arrive Like a Local’ Global Travel Retail (GTR) activation for Irish whisky brand Jameson; its first campaign since being appointed by the Pernod Ricard owned brand. The 360 campaign is now live in airports across 18 markets. Briefed to cement Jameson’s position as a global leading brand, Impero created and implemented […]
Pernod Ricard has revealed the latest batch of Japanese Sake LINK 8, with bottle design by Nude Brand Creation. Released in limited quantities, LINK 8 blends the craftsmanship of leading Scotch whisky “Chivas Regal” and renowned Toyama Sake house “Masuizumi”. The first footsteps of this collaboration started in 2018 with the encountering of Ryuiichiro Masuda, […]
The UK’s no.1 coconut rum brand is welcoming consumers to the Malibu world with its new brand positioning. A world where people embrace the summer mindset all year round and “Do Whatever Tastes Good”. Live now and running throughout July, the above-the-line creative will be unmissable on social channels, digital OOH, and BVOD. Later this […]
