The Macallan Relaunches Portfolio to Celebrate a New Era for the Brand

The Macallan Relaunches Portfolio to Celebrate a New Era for the Brand

The Macallan, the world’s most admired single malt Scotch whisky, has unveiled a bold new look across its portfolio in celebration of an exciting new era for the brand – marked by the opening of its innovative new distillery in Speyside, Scotland this summer. The revamped bottle design draws inspiration from luxury expression The Macallan […]

Carlsberg UK Unveils New Crafted Portfolio Featuring YOUR BEER, Here? Winner, Toast Ale

Carlsberg UK Unveils New Crafted Portfolio Featuring YOUR BEER, Here? Winner, Toast Ale

Carlsberg UK has announced Toast Ale as the winner of its first YOUR BEER, here? competition which gave independent breweries the chance to secure a listing in its new Crafted Handbook, launched on June 2. Toast Ale will feature alongside 65 beers and ciders in this year Handbook, which also includes five new draught and […]

Crown Cellars Responds to Market Trends with New Portfolio

Crown Cellars Responds to Market Trends with New Portfolio

Crown Cellars, the specialist wine division of Carlsberg UK, has launched its 2017/18 wine portfolio, with proven best-sellers and new additions that respond to market trends, including the explosion in demand for prosecco which continues in 2017. More than 200 wines have been rigorously tasted by Crown Cellars’ team of experts including Master of Wine […]

Carlsberg UK Teams with Brooklyn Brewery on Exclusive Distribution of Craft Beer Portfolio

Carlsberg UK Teams with Brooklyn Brewery on Exclusive Distribution of Craft Beer Portfolio

Carlsberg UK is partnering with Brooklyn Brewery to handle the exclusive distribution of their beer portfolio in the UK, following agreement to transfer distribution rights from James Clay effective 30 December 2016. Brooklyn Brewery is an independent brewer whose mission is to brew flavourful beers that reflect and enrich the life, traditions and culture of […]

New Carlsberg UK ‘Crafted’ Portfolio Champions British Beer & Craft Cider

New Carlsberg UK ‘Crafted’ Portfolio Champions British Beer & Craft Cider

Carlsberg UK has launched its 2016/17 Crafted portfolio of world, craft and speciality beers, with an extended range, a new craft cider section, and a focus on British products. The portfolio is complemented by the Crafted Handbook, an in-depth guide to current trends amongst producers and consumers, featuring unrivalled category insights alongside recommendations from industry […]

Japanese Brewer Asahi Make Peroni & Grolsch Bid

Japanese Brewer Asahi Make Peroni & Grolsch Bid

Japanese brewer Asahi have reportedly made a 400bn yen (£2.3bn) bid for beer brands Peroni and Grolsch days after Danish brewer Carlsberg confirmed that it wouldn’t be investing in the brands. According to Japanese newspaper The Yomiuri Shimbun, Asahi’s bid for the two brands that AB InBev is planning to sell off following its takeover […]

MillerCoors Adds Saint Archer Brewing Company to their Portfolio

MillerCoors Adds Saint Archer Brewing Company to their Portfolio

Tenth and Blake, the craft and import division of MillerCoors, announced an agreement to acquire a majority interest in Saint Archer Brewing Company. Founded in San Diego in 2013 by a talented group of entrepreneurs, artists, skateboarders and surfers, Saint Archer brews an award-winning range of ales including Blonde Ale, IPA, White Ale and Pale […]

Bacardi Acquires Banks Rum

Bacardi Acquires Banks Rum

Family-owned Bacardi, the largest privately-held spirits company in the world, has expanded its portfolio of super-premium rums with the acquisition of Banks rum. The award-winning Banks portfolio includes Banks 5-Island Rum, Banks 7 Golden Age Blend and various limited editions. Banks rum is currently available in some of the most influential on-premise establishments in the […]

Yorkshire Tea & Taylors Coffee Now Part of Mars Drinks’ Portfolio

Yorkshire Tea & Taylors Coffee Now Part of Mars Drinks’ Portfolio

Mars Drinks, a 100 percent workplace-dedicated segment of Mars, Incorporated, has entered an agreement with Taylors of Harrogate, to bring the Taylors premium coffee and tea varieties to offices throughout the United Kingdom. Taylors Yorkshire Tea and Rich Italian coffee are now available as part of Mars Drinks’ workplace beverage portfolio in addition to Flavia […]