Morrisons Fires Starting Gun on Christmas Advertising With New Campaign

Morrisons Fires Starting Gun on Christmas Advertising With New Campaign

Morrisons is hoping to steal a march on its rivals in the run-up to Christmas with a new marketing campaign aimed at boosting customer loyalty in the run-up to the crucial festive trading period. The ads, which are appearing in newspapers and on TV, see the return of the supermarket’s ‘Big Christmas Bonus’ strapline, offering […]

Kraft Turns Fans in Families

Kraft Turns Fans in Families

CP+B have launched a campaign for Kraft Macaroni & Cheese at www.NoodleReunion.com where each day they reward everyone that shares a particular last name with free Macaroni and Cheese. Kraft wants to enhance this family feeling of Macaroni & Cheese with its own kind of reunion. One filled with the same amount of love, but compiled […]

Burger King Changes Name To ‘Fries King’

Burger King Changes Name To ‘Fries King’

Previously known as “Burger King”, the fast-food chain has announced a change in its name to “Fries King”. After placing giant ‘Wi-Fries’ on the streets to promote its new french fries Satisfries, the brand has made a bolder move to revamp its corporate identity. http://youtu.be/ItllgcH46cE The name change unveiled on Twitter and Facebook, has been […]

Nespresso Unveils Pop-up Boutique in New York’s Grand Central Terminal

Nespresso Unveils Pop-up Boutique in New York’s Grand Central Terminal

Actress Allison Williams visited the Nespresso Pop-Up Boutique in New York City’s historical Vanderbilt Hall at Grand Central Terminal to “Taste the Extraordinary, The Perfection of Coffee from Nespresso” – and all New Yorkers are invited to do the same between October 1st and October 4th. Allison was among the first to stop by the […]

Tudor Farmhouse Hotel Unwraps Christmas Food & Craft Market

Tudor Farmhouse Hotel Unwraps Christmas Food & Craft Market

Whether you’re looking for something special for the Christmas table or some stocking filler treats, the Christmas Food and Craft Market at Tudor Farmhouse Hotel on Saturday 23 November will be an Aladdin’s cave of local treasures. Showcasing a variety of the region’s tastiest talent in food and drink, alongside some irresistible festive gifts, you’re […]

#MyBenAndJerrys Competition Invites Tweeters to Create Brand New Flavour

#MyBenAndJerrys Competition Invites Tweeters to Create Brand New Flavour

Ben & Jerry’s has launched a Twitter campaign inviting ice cream fans to come up with a new, original flavour. Using the hashtag #MyBenAndJerrys, tweeters can submit their suggestions for a new ‘core’ flavour and the best entry will be created by the brand, before being delivered to the winner’s door. Rhodri Morgan aka Moo […]

World’s Largest FIFA World Cup Trophy Tour by Coca-Cola & FIFA Kicks Off in Rio

World’s Largest FIFA World Cup Trophy Tour by Coca-Cola & FIFA Kicks Off in Rio

In a tour spanning more than 92,000 miles, Coca-Cola and FIFA will take the iconic FIFA World Cup Trophy on its longest journey to date. Announced on September 12, the route for the highly anticipated 2014 FIFA World Cup Trophy Tour will give more than one million people around the world the chance to experience […]