As part of its City Churned campaign, Ben & Jerry’s set out to create an ice-cream mix that is as unique as San Francisco—how the city’s namesake ice-cream would taste was put up to a poll and the locals got to vote on the ingredients that goes into it. After a month of voting, the […]
Electronics and beer aren’t always cosy bedfellows but that hasn’t stopped BT Sport from devising a hi-tech solution for the humble beer mat. The custom built mats can be scanned by smartphones equipped with Blippar technology to allow patrons of BT Sports screening clubs and pubs to vote on sporting issues, research game stats, enter […]
Over the course of the last few months, Red Bull has been in the process of globally launching their first new flavor extensions: The Blue Edition, The Red Edition and The Silver Edition. Supporting the launch of these new flavors to the world, rehabstudio conceived of and created a fun, new online experience allowing users to […]
The team of Gelato chefs at London based Gelateria, Black Vanilla, has created a unique Whisky and Shortbread Gelato for Andy Murray, not only to celebrate his historic Wimbledon win, but also to give him a real taste of home during his hectic post win schedule. The Scottish themed Gelato has been hand-crafted by the […]
To celebrate the launch of its new ‘Highlander Honey’ whiskey, whiskey brand Dewar’s decided to employ the help of nature’s original 3D sculptors: bees. New York agency Sid Lee employed The Ebeling Group, the company behind the “Eyewriter Project,” to undertake this impossible project. Using 80,000 bees, they ‘3B-printed’ a bottle-shaped sculpture made out of […]
Martini is celebrating its 150th anniversary this year and as part of the 150th anniversary celebrations this summer, the Martini Royale Terrazza will be at the Coronation Festival, taking place 11th – 14th July. This marks an historic year for both Her Majesty The Queen and the world famous Martini brand. Currently the No. 1 […]
Subway restaurants, the world’s largest restaurant chain, and Lionsgate, a leading global entertainment company, announced that Subway will be the exclusive restaurant promotional destination for the film “The Hunger Games: Catching Fire,” the highly anticipated second installment of the global blockbuster “The Hunger Games” film franchise. “The Hunger Games: Catching Fire” will open in theaters worldwide […]
Wendy’s is celebrating America’s love of the soft pretzel with its most anticipated product in recent history. The Pretzel Bacon Cheeseburger is the perfect blend of three iconic American favorites—soft pretzel, bacon and cheeseburger—and the marketing campaign celebrates the fans who love them. When Wendy’s tested the Pretzel Bacon Cheeseburger in three markets earlier this […]
JWT Singapore helped Pizza Hut morph into pasta restaurant, renaming its City Square Mall outlet as “Pasta Hut” for a five-day period. The stunt was designed to demonstrate Pizza Hut’s commitment to bring quality, affordable pasta dishes to a wide range of customers and get Singaporeans excited about their new line of pasta dishes, which were […]
To promote its beer in Europe, and help its fellow citizens be proud of where they come from, beer brand Molson Canadian teamed up with ad agency Rethink Canada to create beer fridges full of free beer and delivered them to various locations in Europe. However, unlike other ordinary fridges, the red beer fridges could […]