Shopper Marketing and Retail Activation agency Savvy, is extending summer by telling the UK that Lipton is now served in KFC with a 5-week outdoor mobile sampling campaign visiting 100 KFC restaurants over a weekend period. As Autumn arrives, Lipton is keeping the population shining by handing out free samples to consumers visiting KFC across […]
Schweppes, the soft drink brand owned by Coca-Cola, is creating a secret pop-up bar at London Cocktail Week encouraging people to find out about the world of alchemy. The Schweppes Alchemy Bar will have a menu fill of “unconventional flavour pairings and cocktails spanning the periodic table”. People can also learn about the “science of […]
Johnnie Walker is excited to announce the official release of Johnnie Walker Black Label The Director’s Cut – a limited-edition whisky developed in collaboration with visionary Blade Runner 2049 director Denis Villeneuve and Johnnie Walker Master Blender Jim Beveridge. The new blend comes thirty-five years after Johnnie Walker Black Label appeared in the original Blade […]
Young’s Beer is launching a special campaign this week that celebrates the brewery’s 186-year anniversary, called Young’s Day, with the offer of a free pint for all. Beer lovers can claim a free pint from of any of the Young’s beers, including Young’s Bitter and Young’s Special, simply by downloading the Young’s On Tap app. […]
Starslush, the fruity iced slush drink range from Vimto Out of Home, is launching a new Blood Orange flavour for Halloween. The limited edition product will be available from September across leisure outlets, pubs and theme parks throughout the UK. Vimto’s new Blood Orange slush is designed to continue excitement for the product into the […]
KFC started serving freshly ground coffee across the country in 2016, but people didn’t believe KFC was truly serious about coffee. For KFC’s 30th anniversary, Wieden+Kennedy (W+K) Shanghai brought Colonel Sanders back to China with freshly ground coffee and a Kentucky bluegrass musical that hijacked one of China’s most recognizable folk songs. W+K redesigned KFC’s […]
Hendrick’s Gin (which is itself infused with cucumber) has, for the past three months, been traveling across the United States with its eye-popping, wondrously strange cucumber slicing device with the sole purpose of offering the most beautifully garnished Hendrick’s Gin cocktails ever to grace a glass. Hendrick’s Ambassador Mark Stoddard proudly announces that since June, […]
AMC and Mountain Dew announced a comprehensive partnership timed to the upcoming eighth season of “The Walking Dead” including the launch of a new, first-of-its-kind “The Walking Dead Encounter” augmented reality app that will allow consumers to experience some of the show’s most iconic zombie walkers in their own real-world environments and then share the […]
If there’s one meal on the planet that gets your tastebuds salivating when cooking, it’s pizza. It’s the aroma of a pizza baking in the oven that tantalises the senses. This is one of the reasons why McCain Foods decided to take its new sourdough crust pizza range, Rustica, to the streets in Australia. Shopper engagement […]
EasyJet, the budget airline, is celebrating Dutch culture with a pop-up café in partnership with the Netherlands Board of Tourism and Conventions. The café will serve Hagelslag on bread, or sprinkles on buttered bread, a popular Dutch breakfast dish. Guests will enter the brightly coloured pop-up through an aeroplane door and then order from the […]