These KitKat Billboards Will Give You a Massage

These KitKat Billboards Will Give You a Massage

Candy brand KitKat is well-known for encouraging people to “have a break,” and these fun billboards really push the idea: they give massages. In Bogota, Colombia, J. Walter Thompson and Mindshare created bus shelters that served as “mini massage parlors.” When passersby leaned against them, they would activate motors inside the billboards that would give […]

YUP! Hires The Onion To Do Nothing

YUP! Hires The Onion To Do Nothing

New flavored milk brand YUP! and digital media company Onion Inc. are calling on young adults to do nothing as part of their newly launched campaign. The partnership is changing the conversation on chocolate milk as YUP! is positioning itself as a satisfying reward for young adults and teens, a break from their otherwise hectic […]

Jarlsberg Cheese Calls on Foodies to Imagine an ‘Impossible’ Sandwich

Jarlsberg Cheese Calls on Foodies to Imagine an ‘Impossible’ Sandwich

Jarlsberg, the world renowned Norwegian cheese calls on foodies across Europe, North America and Australasia to imagine their most ‘impossible’ sandwich requests. The campaign, entitled, “Make a Sandwish” asks fans to submit their dish to jarlsberg.com/sandwish, where the top nine suggestions will be brought to life by celebrity chef, Ben Bayly. One lucky winner will […]

Bacardí Gran Reserva Stirs It Up With Chef Ari Taymor

Bacardí Gran Reserva Stirs It Up With Chef Ari Taymor

Bacardí Gran Reserva announces an exciting collaboration with critically-acclaimed Chef Ari Taymor. The Los Angeles-based chef adapted his culinary skills to the mixology world and created custom cocktails using Bacardí Gran Reserva rums to be served as the official cocktails of the James Beard Foundation Taste America, where the rums currently serve as a participating […]

Smirnoff Taps Kiesza & Djemba Djemba For #WhatWeBring Product Launch

Smirnoff Taps Kiesza & Djemba Djemba For #WhatWeBring Product Launch

Known for its inventive flavour portfolio, Smirnoff Electric spirits are unlike anything the brand has ever created. Perfect for the chilled shot occasion, a typically high energy part of the night, Smirnoff Electric spirits are designed to bring people together and give everyone’s taste buds a jolt with four intense flavours – Berry, Apple, Mandarin […]

Lucky Charms is Giving Out Marshmallow-Only Boxes to Ten Fans

Lucky Charms is Giving Out Marshmallow-Only Boxes to Ten Fans

Lucky Charms’ latest marketing stunt sees the cereal maker leveraging its iconic, rainbow-colored marshmallows. The brand has created marshmallow-only boxes of its cereal, but there’s a catch – there’s only 10 of them. Fans who want one have to share a photo of themselves holding an imaginary box of Lucky Charms on Facebook, Twitter or […]

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