Scotch and soda is a classic pairing, redolent of smokey bars in the Mad Men era, but in recent years, it has been usurped by ubiquitous Aperol Spritzes and G+Ts as the effortless bar order. Craft whisky makers, R&B Distillers have teamed up with artisanal soft drink makers Fentimans to attempt to change our drinking habits and reinstate this matchless combination. While […]
The Leith Agency have launched their first Famous Grouse ad since wresting the account from AMV BBDO a year ago with what the Edrington Group claims is its ‘biggest ever’ Christmas marketing spend. Two new TV adverts will run throughout the festive period in the £2m campaign which aims to sell the Scotch brand to […]
Diageo has unveiled a new advertising campaign for Haig Club’s new line extension, Clubman, featuring David Beckham. The campaign was photographed by award-winning fashion photographer Glen Luchford, who set out to bring “an engaging, contemporary aesthetic” to the ads and “reflect Haig Club’s stylish take on Scotch” in the images. In the main image, Beckham […]
It has been more than a century since Chivas Regal established itself as one of the world’s luxury whisky, and now the brand introduces a symbol of luxury for a new era – Chivas Regal The Icon. Born of craftsmanship… Icons aren’t made, they’re born. A blend of some of the rarest and oldest whiskies […]
Established in 1815, this year sees the 200th anniversary of Laphroaig Islay Single Malt Scotch. To commemorate this landmark celebration, Laphroaig is proud to announce a very special and limited release of Laphroaig 15 Year Old in the Canadian market that will be available in stores beginning June 2015 at an approximate retail price of […]
Label 5 expands its range with a new expression: Label 5 Gold Heritage. This new offer will be unveiled at TFWA Cannes next October. Label 5 Gold Heritage has been created to delight Scotch whisky lovers who are looking to explore the brand’s character in more depth. Graham Coull, Label 5 Master Blender, crafted a unique and rich […]
Purple Creative has overhauled the Glenfiddich Single Malt Scotch Whisky brand creating a new identity, colour system and brand expressions. The consultancy – which has worked with Glenfiddich for eight years prior to this rebrand – has evolved the stag in a bid to “evolve, strengthen and premiumise” the icon, which Glenfiddich sees as its […]
John Dewar & Sons Ltd., one of the most respected names in the world of Scotch whisky, announced plans to release a range of new expressions and never-before-released single malts – the hidden gems of its single malt portfolio. This bold move, unprecedented in recent years, will introduce a treasure trove of top-shelf whiskies to […]
To celebrate the rich history of J&B’s rare scotch blend whisky, the Le Sphinx parlor tattooed 25 bottles to commemorate one of the emerging trends of the 19th century—getting a tattoo. This trend originated in London, with many sailors sporting tattoos in the city—the fad soon spread to the rest of Europe. Inspired by history, […]
Johnnie Walker, the world’s leading Scotch Whisky brand, unveiled the jewel in the crown of its new and exclusive range, the Johnnie Walker Explorers’ Club Collection – The Royal Route. Exclusively available to adventure seekers who adopt the exploratory ethos of the John Walker & Sons agents, this luxury blend completes the first Series of the […]