According to Snack Foods 2013, a new Market Update from business intelligence company Key Note, the snack foods industry grew by 8.3% in 2012. This was due to growing demand for premium products and the introduction of new flavours by manufacturers. Not only are snacks popular, but they are convenient and suitable for consumers’ day-to-day […]
The nation’s favourite mariachi band, that recently bagged multiple FAB Awards, return to screens and stages this summer with a fresh new party anthem, slicker outfits and a bucket load of hair gel! Doritos is excited to launch its summer campaign, which sees Mariachi Doritos put their iconic Mexican stamp on the party anthem, I […]
With consumers’ love of hot sauce showing no signs of slowing, PepsiCo’s Frito-Lay division has once-again partnered with one of the most popular hot sauce varieties available – Tapatio – offering consumers two new ways to enjoy the heat: Lay’s TapatioLimon flavored potato chips and Cheetos Tapatio flavoured snacks. The two new product offerings join […]
This Easter, Marshmallow PEEPS Brand Candies are leaving the nest with their first live-action commercial to be run on TV and via social media. This is PEEPS’ first TV campaign in over ten years and is the brand’s first commercial to kick off an ongoing, year-round TV campaign. In March, PEEPS will present the “Brothers” […]
Ruffles, one of the flagship brands from PepsiCo’s Frito-Lay division, is bringing guys the awesome flavor and delicious crunch of one of their favorite snack foods — beer-battered onion rings — to a potato chip. With the introduction of Ruffles MAX Beer-Battered Onion Ring flavored potato chips, guys can now load up on all of […]
Following a global celebration of its 100th Birthday, OREO, the World’s Favorite Cookie, launched its latest marketing campaign “Cookie vs. Creme,” during America’s biggest football game. The premiere of OREO “Whisper Fight,” which is the brand’s first time advertising during the Big Game, kicks off a two-month program that focuses on the long-standing disagreement dividing […]
Annie Chun’s an all-natural, gourmet Pan-Asian food brand from CJ, Korea’s number one food company and a leading producer of Asian foods, today introduced two new Roasted Seaweed Snacks flavors, Brown Sugar & Sea Salt and Cracked Pepper & Herbs. Annie Chun’s, the number one seaweed snack brand in the U.S., continues to demonstrate their […]
Today, Chester Cheetah, the iconic spokescat for the most playful snack in the world and a leading brand from PepsiCo’s Frito-Lay division, unveiled a new electoral polling model with the unveiling of 3 feet by 4 feet one-of-a-kind Cheetos portraits of the Democratic and Republican presidential nominees – President Barack Obama and former Gov. Mitt […]
Artisan, premium crisp brand Burts Chips and Guinness are proud to announce the launch of the world’s first Guinness flavoured crisps, in a move that’s set to mark one of the biggest launches the snack category has seen in years in a deal brokered by global licensing firm Broad Street Licensing Group. Guinness Burts Chips, […]