Food production is the biggest contributor to climate change, but one third of all food is wasted. Toast Ale wants to change this. In keeping with B&B studio’s own mission to build the brands that matter, the agency has partnered with Toast to redefine the brand’s message and visual identity system. B&B studio has created […]
Taylors of Harrogate kicks off a £2M campaign on August 12, shining a spotlight on the genius invention of coffee bags. The multi-channel campaign ‘Why didn’t we think of them before?’ will drive awareness and trial of this fuss-free way to enjoy proper coffee. The campaign, created by agency Lucky Generals, leads with a brand-new […]
Football commentators and pundits hanker for their favourite Just Eat takeaways in six launch idents created for the food delivery brand’s first ever BT Sport sponsorship, across the Premier League and Europa League. More will be rotated in throughout the season. Created by McCann London, the idents hack BT football moments and footage, reinventing them with a […]
Back by popular demand, The Glenfiddich Festival Experiment #3 is returning once again to say thank you to the nation’s bartenders. The UK’s largest festival for the on-trade community will see Glenfiddich open its distillery doors to more than 1,200 members of the hospitality industry from the UK, and for the first time, to international attendees. […]
Mars, Incorporated has announced an exciting new direction to Galaxy – one of the company’s biggest brands – with a new creative campaign, direction and tone of voice, underpinned with a series of exciting product innovations. Through the new Galaxy Choose Pleasure TV ad, supported by online and social media spend, the brand will inspire […]
At the first Ashes Test in Edgbaston, Marmite was handing out jars of its ‘salty black goo’ in an apparent attempt to convert Aussie spectators away from their beloved Vegemite. Labelled “Marmy Army”, the brand plans to hand out the little jars for the full five Ashes Tests. But Vegemite is having none of it, taking out […]
Danone has released Actimel Fruit & Veg Cultured Shots in the UK, a groundbreaking innovation for Actimel that revolutionises the juices and smoothies category, with a refreshing, distinctive identity created by global independent branding and innovation agency Dragon Rouge. Actimel Fruit & Veg Cultured Shots aims to help Danone recruit younger consumers.The new product leverages […]
A new sparkling botanic wine created with therapeutic herbs has now launched to the UK market, with identity and brand design by leading brand agency Lewis Moberly. At 5.4% ABV, Floreat is a lower alcohol wine made with a special blend of high-quality botanicals, with each herb carefully selected for its health and wellness properties. Crafted […]
Creative agency Impero has been briefed by Danone Waters UK & Ireland to create a national out-of-home (OOH) advertising campaign for its new brand L’mon, from the makers of Volvic, a zesty range of sparkling drinks, produced in the UK. Launching end of July, Impero was tasked to deliver an engaging and disruptive OOH campaign […]
Cheese enthusiasts will see their dreams turned into advertising once again for the second phase of “The Cheese of your Dreams”, an integrated campaign for Pilgrims Choice, created by The Beyond Collective agencies, Above+Beyond and Yonder. Building on the campaign debut in 2018, this year’s activity is set to reinforce Pilgrims Choice’s brand mission to […]