British manufacturer Dualit recently developed a range of Compostable Coffee Bags, a quick, mess-free way to make delicious tasting coffee. To bring this innovative solution to market, they turned to their creative partners at Path to design packaging for this new range as well as Dualit’s new One Cup Filter Coffee range. The challenge was two-fold: […]
Curious distiller Hendrick’s Gin is embarking upon a significant Out of Home (OOH) advertising campaign to drive awareness and trial this summer with a ‘first of its kind’ immersive King’s Cross Station tunnel wrap created by Space. The advertising campaign planned by Vizeum and bought by Posterscope, which asks consumers to ‘Escape the Conventional and […]
On shelves of retailers across the UK, Funkin’s Nitro cocktails bring Espresso Martinis and Passion Fruit Martinis straight out of the bar and into the hands of the consumers, wherever they are, whatever the occasion. Funkin’s new NPD is the first time a range of Nitro cocktails have been taken outside the cocktail bar and […]
West Berkshire Brewery’s limited-edition pineapple pale ale, Tropic It Like It’s Hot, returns to the UK this summer. Available nationwide from August in 30L Keg and 440ML can formats, the brew is back by popular demand after debuting last year. Brightening up the British summer with serious amounts of juicy pineapple, Tropic It Like It’s […]
Having first hit shelves a little earlier this year, Birds Eye is bolstering the launch of its meat-free Green Cuisine range with a distinctive media campaign called ‘Whoops, I’m a Bit Veggie!’. Produced by Grey London, the heavyweight investment – initially worth £2m – will be airing on national TV from this week and will […]
URBAN eat is relaunching its popular Food to Go range including new ranges and a striking new look – offering ‘Food with Attitude’ to consumers and its best ever tasting range. The £120million brand is introducing new recipes and flavours, including new Street Food and Deli ranges which aim to capitalise on the latest food […]
The ‘Beezza’ marks the launch of Papa John’s latest pizza release, while recognising the importance of the insect to tomato production and highlighting the growing threat of climate change to its future. There’s an element of self interest in the brand’s campaign, given the bee is ‘in fact the most effective pollinator of tomatoes, essentially […]
James White Drinks has unveiled a refreshing modern design for its popular Beet It Organic beetroot juice, which has been bottled in rural Suffolk since 2005. Introducing James White’s new style logo, the new design incorporates the original calligraphy and a refreshed stylised beetroot illustration and complements the new “Bold by Nature” company strapline and […]
Subway and Above+Beyond have launched a new campaign reminding the world that you can always get exactly what you want at Subway. The campaign, which will run across the UK & Ireland, kicks off with a TV ad which depicts the set of a Subway commercial being interrupted by a group of masked invaders to shut […]
ICEE, a leading carbonated slush brand in the USA, is celebrating its UK launch with a humorous animated campaign created by Quiet Storm. The brand was founded in the 1950’s and was the world’s first carbonated slush. The agency, which was appointed by Nichols plc. after its work on the Vimto brand contributed to a […]