Walkers, one of the UK’s favourite crisp brand, is utilising guest star, Emily Atack alongside long-standing brand ambassador, Gary Lineker to launch two new flavours to its core range: BBQ Pulled Pork and Spicy Sriracha. To celebrate the launch of the latest, tasty and on-trend additions to the core range, Walkers is adding extra flavour […]
Greene King, the UK’s leading pub retailer and brewer, has partnered with national broadcaster talkSPORT and footballing legend Chris Kamara to sponsor the Hawksbee and Jacobs weekday afternoon show. Chris Kamara will be once again teaming up with the pub company after a successful partnership during the World Cup, and will be the voice and […]
adam&eveDDB demonstrates the power Dreamies has over the nation’s cats with a new campaign showing how just one shake of a pack of Dreamies can instantly win over any feline. The campaign sees the launch of adam&eveDDB’s new ‘All It Takes Is A Shake’ global brand line for the Mars, Incorporated-owned brand, which launched initially […]
Mortlach is a Scottish whisky with an impressive heritage and cult status amongst collectors. Looking more like a Cognac than a credible whisky, the previous packaging design failed to capture its brand story with its subtle screen-printed graphics that were lost in a dark bar or on the retail shelf. It was consequently in fast […]
Following an extensive agency review process, Fulfil, the UK’s fastest growing high protein bar, has appointed The Community as its partner agency, effective immediately. Blue 449 has also been appointed to manage the media brief. “The Community excelled by helping us to articulate the Fulfil brand promise and inspired us with their creativity and unique understanding of the […]
National Tea Day has partnered with leading mental health charity Mind to bring people together over tea and raise awareness around the benefits of sharing a cup of tea with friends or family to talk about what’s on their mind. The partnership will coincide with the official National Tea Day which marks the Queen’s birthday […]
Soft drinks is a tough, crowded market; Brits drank nearly 13.5 million litres of the stuff in 2017 (British Soft Drinks Association, Global Data 2018). Now there’s a new wave of innovative young brands enjoying growing sales, and they’re causing a stir in soft drinks with their standout packaging, and unusual and enticing flavours. So […]
Coca-Cola Great Britain (CCGB) has kicked-off its Premier League partnership with the launch of a new multi-million-pound campaign which gives supporters a starring role and celebrates the power of football to bring people together. The campaign, Where Everyone Plays, highlights that it’s not only the players who make the Premier League the most diverse and exciting league […]
Dry January is well and truly behind us, 71% of adults admit they eat ice cream as an indulgence opting for taste over calorie counting. Speakeasy is hot on the heels of this trend with the launch of three brand new flavour collaborations with award-winning craft alcohol brands, Lazzaroni and Conker Spirit. Launching in Ocado in […]
Luxury British retail brand Fortnum & Mason has launched its first ever marketing campaign for Chinese New Year, created in partnership with full-service China marketing agency Hot Pot. Packed with Fortnum’s favourites including Champagne, tea, biscuits, chocolates and honey, The Fu Dai Hamper is now available at Fortnum & Mason’s store in Piccadilly, London. The […]