Mooncurser joins the vanguard of the burgeoning British Craft Rum scene. This marks a move away from large multi-national brands, (traditionally the preserve of the rum category) towards locally produced, high-quality small batch production.
Where as many other rum distilleries in the UK import rum and blend on site, The Cornish Distilling Co. proudly ferment and distil their rum, starting the process right from the beginning in their own distillery. By fermenting theirselves, although time consuming, it allows the team to have more control over the flavour of the rum, resulting in highly crafted and award winning spirits.
Scratch-distilled just outside Bude on the North Cornish Coast, Mooncurser evokes the ruthless spirit of Cornwall’s smuggling heritage. This sentiment runs throughout the design, balancing a sense of minimal simplicity with a hidden dark twist.
From bespoke typography to hand-painted illustration, Adventure Stories worked across the spectrum to ensure that every facet of the brand was crafted to match the discerning standards with which it is distilled.
Source: Adventure Stories