Johnny Appleseed Hard Apple Cider Set to Take a Bite Out of the Cider Category

Johnny Appleseed Hard Apple Cider Set to Take a Bite Out of the Cider Category

Johnny Appleseed, a new, refreshingly sweet and intense hard apple cider with a crisp apple bite, will arrive on store shelves nationwide in the USA on April 7. Inspired by the legendary adventurer and storyteller, Johnny Appleseed Hard Apple Cider was created for anyone with a thirst for adventure and a story to share. Like […]

Strongbow Hard Apple Cider Launches Refreshing New Flavors & Updated Look

Strongbow Hard Apple Cider Launches Refreshing New Flavors & Updated Look

Strongbow Hard Cider, the number one global cider brand, announced the launch of Strongbow Gold Apple Hard Cider and Strongbow Honey & Apple Hard Cider. With over 125 years of cider-making heritage, Strongbow offers a distinct kind of refreshment from other ciders with these new flavors. Throughout Strongbow’s history, the brand has remained committed to […]

Wendy’s Launches Marketing Campaign to Give a Voice to Foster Care Adoption

Wendy’s Launches Marketing Campaign to Give a Voice to Foster Care Adoption

Wendy’s believes every child deserves a family – especially the more than 134,000 children waiting in foster care. That’s why Wendy’s is launching its first-ever national fully integrated cause marketing campaign to raise awareness for foster care adoption to help children find families and to highlight Wendy’s long-term commitment to the issue. The year-long marketing […]

Sprite & LeBron James Mix It Up to Create a New Limited-Edition Flavour

Sprite & LeBron James Mix It Up to Create a New Limited-Edition Flavour

NBA superstar and cultural icon LeBron James has made thousands of spectacular plays during his basketball career. But this spring, he’s changing the game and taking his creative expression off the court to collaborate with Sprite on a unique, new flavour. Sprite 6 Mix by LeBron James is the first limited-edition Sprite flavour formulated in […]

Starbucks & Oprah Winfrey Team to Create Teavana Oprah Chai Tea

Starbucks & Oprah Winfrey Team to Create Teavana Oprah Chai Tea

Howard Schultz, chairman, President and CEO of Starbucks, and Oprah Winfrey, global media leader and philanthropist, announced a first-of-its-kind collaboration to co-create Teavana Oprah Chai Tea. Beginning April 29, Teavana Oprah Chai will be sold in Starbucks and Teavana stores across the U.S. and Canada, with Starbucks making a donation for each product sold to […]

Eggo Bites: New On-The-Go Breakfast Option for Busy Moms, Families

Eggo Bites: New On-The-Go Breakfast Option for Busy Moms, Families

School day mornings can be chaotic, to say the least. Moms must juggle a lot to prepare their families for the day ahead. One-third of moms consider their morning routines a ‘Traveling Circus,’ a new survey from Eggo finds. As a result, there just isn’t time to enjoy the family’s favorite waffles and French toast—until now. […]

New Pringles Tortillas Give Partygoers The Choice To ‘Dip ‘Em Or Don’t’

New Pringles Tortillas Give Partygoers The Choice To ‘Dip ‘Em Or Don’t’

Pringles is introducing its first-ever tortilla chip – new Pringles Tortillas – just in time for basketball tourney season. Loaded with taste bud-tingling ingredients, Pringles Tortillas satisfy practically any savory craving with three flavors: Original, Nacho Cheese and Southwestern Ranch. While retaining the iconic Pringles shape, Pringles Tortillas are thicker chips because they’re made of corn, not potatoes. They’re perfect for dipping, but […]