The Collaborators Rebrands Clive’s To Bring Some ‘Plant Positivity’ To The Pie Category

The Collaborators Rebrands Clive’s To Bring Some ‘Plant Positivity’ To The Pie Category

Food and drink branding specialists, The Collaborators have rebranded Clive’s Pies to reaffirm its position as one of the UK’s leading plant- based food brands. The Bristol-based agency also developed eye-catching new packaging to bring the positioning to life. Having baked vegetarian and vegan pies, tarts and nut roasts for over 30 years, Clive’s was […]

Big Tom gets Saucy

Big Tom gets Saucy

Big Tom, the UK’s favourite Bloody Mary mix for over two decades, is launching its very own spiced tomato Ketchup this spring, aiming to spice up the sauce and condiments market. Using the same instantly recognisable and addictive Big Tom spice blend and the same source of Portuguese tomatoes, the new Ketchup will delight the […]

Is it or Isn’t it? Meatless Meatballs Cause Confusion in Subway’s new Veganuary Campaign from Above+Beyond

Is it or Isn’t it? Meatless Meatballs Cause Confusion in Subway’s new Veganuary Campaign from Above+Beyond

Veganuary 2020 is set to be a record-breaking month for meat-free eating, and Subway wants its customers to know that there’s a Meatball Marinara to suit everyone’s taste.  The new Meatless Meatball Marinara Sub launches at the same time as the new decade, with a campaign by Above+Beyond celebrating the freedom that non meat-eaters will […]

Oliver Kay Produce launches Vegan Dish recipe competition

Oliver Kay Produce launches Vegan Dish recipe competition

Chefs are being challenged to create a new dish to appeal to the growing number of vegan customers eating out, with the launch of the Oliver Kay National Vegan Dish of the Year 2020. Online entry is now open at https://www.oliverkayproduce.co.uk/food-info/vegan Specialist national supplier Oliver Kay Produce is inviting chefs from across the hospitality sector to […]

BEANZ MEANZ VEGAN: Heinz Tweaks Its Iconic Slogan In Veganuary Campaign From Havas London

BEANZ MEANZ VEGAN: Heinz Tweaks Its Iconic Slogan In Veganuary Campaign From Havas London

Heinz Beanz – the nation’s favourite baked bean brand – is throwing its support behind everyone tackling Veganuary this month in a new marketing campaign from creative agency Havas London. A variety of encouraging, helpful and celebratory out-of-home, press and paid social ads will run throughout the month under the banner ‘Beanz Meanz Vegan’ – […]

45 percent of meat eaters plan to reduce their meat consumption over the next year, survey finds

According to a recent survey conducted by vegan cheese alternative producer MozzaRisella, over 45 percent of meat eaters are planning to reduce their meat consumption over the course of next year. The survey completed by respondents of various eating preferences has revealed that in addition to this, 49 percent of flexitarians are intending to further reduce meat going forward.

45 percent of meat eaters plan to reduce their meat consumption over the next year, survey finds

The multi-generational survey has highlighted that whilst veganism is often seen as a generational trend, the opposite is true. According to the survey, Generation X (those born between 1965 and 1979), are leading the way in veganism, followed by Millennials and Baby Boomers. The key driver for diet choices are health and environment, followed by […]

Cuzena – So Fava, So Good

Cuzena – So Fava, So Good

Healthy Arabic Challenger To Houmous – First in UK > Cuzena’s Dips Have 75% Less Calories Cuzena – ‘kitchen’ in Moroccan – is challenging houmous’ 20-year stranglehold on the UK’s savoury spreads and dip market with a unique range of ‘madamous’ dips. Described as the ‘spicy cousins of houmous’, the three premium fava (broad) bean dips […]

Soreen Launch New Vegan Banana Loaf Bars

Soreen Launch New Vegan Banana Loaf Bars

Leading British manufacturer of the UK’s favourite Malt Loaf, Soreen, has expanded its range within the convenience snacking category with the launch of their new Banana Loaf Bar, an individually wrapped snack-sized version of the brand’s Banana Malt Loaf. “The launch of this new flavour follows the success in sales and consumer demand of our […]

Jackdaw Design Unveils a New Delicious Brand Identity for London Doughnut Bakery

Jackdaw Design Unveils a New Delicious Brand Identity for London Doughnut Bakery

Jackdaw Design, an independent branding and packaging design company in London, has designed a new brand identity for Borough 22, an award-winning London bakery specialising in handmade gluten free vegan doughnuts.   For the rebrand, Jackdaw Design has created a flexible visual language that takes inspiration from the doughnuts themselves. Lively spotty patterns inspired by the […]