Violife Makes Switching to Dairy-Free ‘Too Easy’ in New Campaign by VCCP

Violife Makes Switching to Dairy-Free ‘Too Easy’ in New Campaign by VCCP

Violife has launched its first TV campaign for it’s dairy-free cheese with two TV spots and accompanying social. Veganism in the UK has grown by 350% over the last decade, with more and more consumers becoming conscious about the food they eat, choosing healthier and sustainable alternatives to dairy and meat products in their diet. […]

Chipotle Launches its First Vegan Menu Item in the UK

Chipotle Launches its First Vegan Menu Item in the UK

Chipotle has launched new a braised tofu menu item in the UK. Whether a practicing vegan or not, the new braised tofu will appeal to those looking for an exciting new taste and will be available at all six of its London restaurants, including Soho, Baker Street, Islington and The City from 30th July. The new slow-cooked, deliciously […]

The Alternative Meat Co. Asks Aussies to Reduce Meat-Consumption in Latest Campaign via Poem

The Alternative Meat Co. Asks Aussies to Reduce Meat-Consumption in Latest Campaign via Poem

Up and coming Australian comedian, Aaron Chen, and vegan brand The Alternative Meat Co. (AMC) are taking the fight to Australian meat culture with the flatulent character Carl the Cow starring in a series of hilarious new videos via Poem, highlighting the benefits of eating less meat. Each of the three videos tackles a different […]

Loco Provides Stop-Motion Animations for wagamama’s #Veganuary Social and OOH Campaign

Loco Provides Stop-Motion Animations for wagamama’s #Veganuary Social and OOH Campaign

 Vegan and flexitarian dining trends are on the rise and food imagery remains ever-popular on Instagram and Facebook, so it was only natural that wagamama would promote their new vegan take-out menu on social and outdoor media. Just in time for #veganuary, Loco’s social media marketing videos advertise wagamama’s vegan menu as well as […]

Scotch Eggs, Omelettes and Sticky Ribs at West Midlands Vegan Festival

Scotch Eggs, Omelettes and Sticky Ribs at West Midlands Vegan Festival

The West Midlands Vegan Festival is an annual celebration and promotion of ethical, compassionate, eco-friendly plant based diets and lifestyles. It is the longest running exclusively vegan festival in the UK, making it the perfect introduction to the vegan lifestyle. Last year’s event was obtained great success with over 1,000 more visitors compared to the […]

Hidden Bournemouth: Seaside Resort Uncovers Very Vegan Vibe

Hidden Bournemouth: Seaside Resort Uncovers Very Vegan Vibe

With November 1 being World Vegan Day, and all of November being World Vegan Month, the UK’s premier destination is letting visitors and residents into a secret… It may come as a surprise to many, but Bournemouth is giving even the likes of Brighton a run for its money when it comes to its vegan […]

Progresso Introduces Vegan “Good Natured” Soups

Progresso Introduces Vegan “Good Natured” Soups

Many people are trying to eat more veggies in an effort to live a healthy and wholesome lifestyle. It’s recommended that we should consume 3-5 servings of vegetables per day, but that can be difficult. Progresso’s passion for making it easy and fun to eat more vegetables inspired them to create Good Natured soups with […]

Tilda Launches New Pulses & Rice Pouches

Tilda Launches New Pulses & Rice Pouches

Rice giants Tilda are launching a new range of Pulses & Rice in ready to heat nutritious single serve pouches, capitalising on the growing pulses market and demand for healthy and convenient meal solutions. Available from June, each of the five strong pouch range combines healthy on-trend pulses with Basmati rice and other delicious wholesome ingredients inspired by […]

Interest In Vegan Diets On The Rise In European Countries

Interest In Vegan Diets On The Rise In European Countries

Google Trends reveals the dramatic growth in veganism is not confined to the UK and USA. Google reveals searches for vegan on Google have doubled since 2011 in the UK, Germany, Israel and Romania. The Vegan diet trend is now officially a worldwide trending phenomenon. Vegfest UK , celebrating their 10th anniversary this year, run […]