Organic Your September with Primrose’s Kitchen

Organic Your September with Primrose’s Kitchen

This September Primrose’s Kitchen celebrates Organic September with the launch of its latest delicious granola product – Organic Goji, Black Pepper & Lemon Granola.  Developed with the naturopathic lifestyle in mind, all Primrose’s Kitchen products aim to add extra goodness to the morning meal – health food that is delicious, exciting and nutritious.  This new […]

Waitrose Launches New Pet Food Brand As It Chases £1.6bn Industry

Waitrose Launches New Pet Food Brand As It Chases £1.6bn Industry

Waitrose has introduced a new cat and dog food range with the brand and visual identity designed by Equator. The retailer wanted to snag a portion of the £1.6bn pet food market and tasked Equator with creating the strategy, brand name, visual identity and packaging for the ‘Mill Stream Farm’ range which launches UK-wide this […]

Shake-up Pimm’s O’clock With New Flavours

Shake-up Pimm’s O’clock With New Flavours

As the whirligig of summer shindigs gets into full swing, the clever folk at Pimm’s have created two new ways to enjoy Pimm’s o’clock with friends; the new Pimm’s & Ginger Ale and Pimm’s & Diet Lemonade pre-mix cans. These perfectly portable tipples, stocked in Tesco and Waitrose, blend the classic combination of Pimm’s No. […]

Lizi’s Granola Launches A New Grab & Go Healthy Breakfast

Lizi’s Granola Launches A New Grab & Go Healthy Breakfast

No time for breakfast? Struggling to think of a way to eat a healthy breakfast on the go? Try Lizi’s Granola On The Go – a single serving of delicious granola in a self-contained pouch and spoon pack. Cleverly, lactose-free milk powder is already added, so just add a few spoonfuls of water to create […]

Crosta & Mollica Continues to ‘Rise’ With New Range at Waitrose

Crosta & Mollica Continues to ‘Rise’ With New Range at Waitrose

Following increased enthusiasm for Crosta & Mollica’s ‘really Italian’ authentic regional breads and savoury snacks sourced from genuine Italian bakers, a delicious new range is being introduced into Waitrose. Range has a mix of  savoury snacks and breads, which are listed below: Savoury Tarallini with Pugliese Tomato Building on the success of the classic Tarallini with […]

Titchmarsh Celebrates ‘Brilliantly British Apples’ in Waitrose Spot

Titchmarsh Celebrates ‘Brilliantly British Apples’ in Waitrose Spot

Waitrose has brought back its ambassador Alan Titchmarsh for a new TV campaign by Bartle Bogle Hegarty, promoting British apples. In the 40-second ad, which launches tonight, gardening personality Titchmarsh tells the story of “the brilliantly British apples” on sale at Waitrose. The film opens on scenes of rainy fields. Titchmarsh explains in a voiceover […]

Waitrose Reunites With Delia Smith to Host Online Cookery School

Waitrose Reunites With Delia Smith to Host Online Cookery School

http://www.youtube.com/watch?v=BEMDcWjKg58 Waitrose has hooked up with Delia Smith again, just months after dropping her from its ads, to bring the TV cook’s recently launched online cookery school to Waitrose TV. The Delia Online Cookery School with Waitrose, which will feature an array of tutorials free of charge, goes live today on the Waitrose TV site […]

Waitrose To Halve Its Packaging

Waitrose To Halve Its Packaging

Retailer Waitrose says it is aiming to halve the amount of packaging it uses by 2016. The supermarket says it will aim to use 50 per cent of material compared to 2005 – cutting out nearly 100 tonnes of packaging each year. It has unveiled three packaging redesigned which aim to help it achieve its […]

Waitrose Agrees Buffet Deal With Eurostar

Waitrose Agrees Buffet Deal With Eurostar

Grocery chain Waitrose is making its first big foray into onboard catering with a deal to supply Eurostar buffet carriages. The supermarket chain will start supplying the cross-Channel rail service with sandwiches, ready meals, salads and drinks from Tuesday, also marking its first big move into northern Europe. The employee-owned grocer, part of the John […]