Ridgeview Wines launches bold new strategy and marketing campaign

Ridgeview Wines launches bold  new strategy and marketing campaign

Drinks marketing agency YesMore has created a new strategy and marketing campaign for Ridgeview as the premium British wine brand evolves its positioning as the UK emerges from lockdown.  The creative and strategy launch this week (English Wine Week) and centre around the tagline ‘Open for celebration’, playing on the double meaning of opening a […]

Denomination rebrand signals sweet success for Italian wine producer

Denomination rebrand signals sweet success for Italian wine producer

Castello del Poggio has a fresh rebrand by drinks design specialist Denomination to elevate its position in the US market, and compete with challenger brands from within the sweet wine and Italian sectors. Zonin1821 – the largest private vine-growing and winemaking company in Italy and owner of Castello del Poggio – approached Denomination because it […]

Australian Premium Cuvée ‘Jacob’ designed by Boldinc

Australian Premium Cuvée ‘Jacob’ designed by Boldinc

As a household name locally and abroad, Jacob’s Creek has a longstanding reputation for producing great Australian wine to suit our Australian laid-back lifestyle. However, when the opportunity arose to create a premium sparkling wine for the evolving needs of their drinkers, the brand’s global success presented a challenge. The familiarity and approachability of the […]

From the Chateau to your door, Gold Medal winning, 100 per cent Organic, Chateau bottled wine available to UK wine lovers for the first time

From the Chateau to your door, Gold Medal winning, 100 per cent Organic, Chateau bottled wine available to UK wine lovers for the first time

For the first time in the UK, 100 per cent Organic, Gold Medal winning wines from a French family owned vineyard are being made available to British wine lovers. Located deep in Southern France, almost touching the Spanish border, Chateau Nadal wines (beautifulrounded reds, classic whites, beguiling rosé and delectable dessert wines) are being offered to wine lovers in the UK only through Greenham Wines  Chateau Nadal can be […]

Fourth Wave launches ‘friendly’ wine range Hello! in collaboration with Denomination

Fourth Wave launches ‘friendly’ wine range Hello! in collaboration with Denomination

Australian winery Fourth Wave launches a new range of ‘friendly’ plant-based wines called Hello!, with brand strategy and packaging identity by drinks design specialist Denomination. The plant-based movement is booming as more people seek to reduce their dependence on animal products for all kinds of reasons, including health, the environment and animal welfare. To respond […]

Black Tower appoints YesMore as lead global agency

Black Tower appoints YesMore as lead global agency

German wine brand Black Tower has appointed drinks marketing specialist YesMore  as its lead global creative and marketing agency. The wine, famous for its black bottle, is Germany’s biggest exported wine brand, and 45 per cent of its sales are in the UK.  YesMore drinks marketing agency will lead on global strategy and creative, organic and […]