Cheetos Brand Delivers Mischievous Fun to Families’ Doorsteps this Halloween

The surefire recipe for an un-boolievable Halloween? It’s certainly not your standard candy! The Cheetos brand, one of the flagship brands from PepsiCo’s Frito-Lay division, and Chester Cheetah are once again serving up everything families need for ghoulish good times this season.

To satisfy all your Halloween needs, there will be Cheetos Trick-or-Treat Packs, the return of Cheetos Bag of Bones snacks and a spook-tacular new collaboration with restaurant delivery service, Caviar. There’ll be so much mischief this holiday, it’s scary!

“Whether you are hosting a legendary Halloween party or looking to stand out as the go-to trick-or-treat house on the block, guests and trick-or-treaters alike will not leave disappointed,” said Pat O’Toole, director of marketing, Frito-Lay North America.”We’re pulling out all the stops this year to help you become the “hostess with the most-est” by serving up food your guests can actually play with.”

And for the trick-or-treaters? The Cheetos Trick-or-Treat Pack is available in a 26-count of 0.65 oz. size bags of Cheetos Crunchy snacks, making it the perfect option to have on hand for when that doorbell rings on Halloween night.

But it’s not just treats up Chester Cheetah’s sleeves – if he had sleeves – this year. The self-proclaimed master of mischief is also debuting “Treats and Tricks,” a new video series that shows what happened when a few “lucky” families received an extra delivery with their free Cheetos Trick-or-Treat Packs. The series, which launches October 15, can be viewed at here and proves that this year, Cheetos treats come with a trick.

“Halloween is notoriously full of mischief, so naturally the Cheetos brand can’t wait to get in on the fun again this year,” said O’Toole. “We’re excited to offer up an alternative treat during a time when most people are thinking about sugar, sugar and more sugar – and, of course, new content that captures the all the fun of scaring the pants off someone.”

Chester’s not stopping there, he’s also launching Chester’s Pumpkinator, which invites families to design their own digital jack-o-lantern for a weekly chance to win $1,000.

Cheetos Bag of Bones snacks are available in 8.0oz ($3.49 SRP) and 3.25oz ($1.49 SRP) bags. The Cheetos Trick-or-Treat Pack is available in a 26ct size (16.9oz, $5.99 SRP).

  Caviar, Cheetos, Chester Cheetah, Food, Frito Lay, Halloween, Marketing, PepsiCo, Promotion, Pumpkinator, Snack, Trick-or-Treat Pack, USA