Beefeater, the World’s Most Awarded Gin[1], is cutting through the Black Friday chaos by enhancing its ‘The Spirit of London’ campaign through innovative media, launching a dynamic 3D billboard, created by McCann and Craft, in one of the busiest shopping areas in London. The disruptive activation uses ‘Deep Screen’ technology, which is forecast to achieve […]
Meatless Farm, one of the UK’s leading plant-based brands, is extending its range to capitalize on festive season sales with two brand new products: Meatless Chipolatas and a Chickenless Roasting Joint. Designed to appeal to plant-based shoppers and flexitarians wanting to go meatless or simply try something new, the pack of 12 chipolatas will replace […]
Lyre’s – the world’s most awarded non-alcoholic spirits brand – is launching its UK retail shop and bar at Bluewater shopping centre. Opening on November 25th, the pop-up will champion Lyre’s Classico Grande 75cl, the perfect alcohol-free accompaniment to the festive season – along with a selection of other premium non-alcoholic spirits. In addition to […]
Landliebe Molkereiprodukte GmbH is the first manufacturer globally to introduce SIG’s combiSwift closure with tethered cap. The German dairy company has launched UHT milk in combiblocSlimline carton packs with SIG’s combiSwift TC (tethered cap) under its Landliebe brand, with products on shelf since end of September 2022. The strong partnership between Landliebe and SIG spans […]
Introducing the Brand World creation for Grey Goose. The project includes a new global brand identity with a reworked logotype and three geese icon. The design system also includes layout principles for above and below the line communications and the creation of a palette of photography that is now used across all touchpoints, such as […]
We’ve all been there. You’re almost done your shopping when you suddenly you see a product on the shelf that is so much better than the one you already have in your trolley. Are you really going to go all the way back to the original shelf where the product you are relegating was originally displayed? […]
Spanish number one juice brand in Spain, Don Simon, has unveiled its first ever 100% environmentally friendly and smart packaging, doing good for both consumers and the planet. In partnership with its packaging supplier Elopak and creative technology studio Appetite Creative, Don Simon has incorporated a fun and interactive connected experience to help educate consumers about the benefits […]
Boundless Brand Design are proud to have partnered with longstanding client partner Beefeater, the World’s Most Awarded Gin, to reinvent tradition and luxury within the gin category by unveiling Beefeater Crown Jewel, the pinnacle of the brand’s London Dry Gin portfolio. Inspired by the iconic jewels housed in the Tower of London, this modern re-imagining […]
Kallø, the better by nature snacking pioneer, has extended its best-selling Veggie Cakes range with the launch of its new Sea Salt & Cider Vinegar jumbo pack. Responding to continued consumer appetite for new flavour combinations – as well as the growing demand for functional ingredient products – Kallø’s latest Veggie Cakes format combines premium flavours […]
A recent Good Food Nation survey highlighted that some of the UK’s most beloved customs and traditions could be under threat due to the cost-of-living crisis. Rising gas and electricity costs means that consumers are having to adapt their approach to cooking to save costs: But why should we care? The world moves on all […]