Uber Eats’ new brand campaign aims to capture the art of doing less. It will appear across TV, BVOD, Cinema, Social, Digital, Print and OOH, running nationwide for the next 8 weeks. Doing less = more time to live well. For years, we’ve all felt the pressures of endless to-do lists, been sold the belief […]
The famous SPAM® Fritter, loved by thousands across the UK, just got even better. Now this iconic fritter has the addition of cheese – a perfect combination that gives a new twist to this succulent fritter. Available in Iceland, the new frozen SPAM® Cheesy Fritter can be oven cooked straight from the freezer in just 20-25 minutes. […]
Barilla, the world leading pasta manufacturer, launches its new “Passive Cooking” campaign signed by Publicis Italy/LePub – its global strategic and creative partner since 2021 – in collaboration with TOILETPAPER, the image-only magazine founded by artist Maurizio Cattelan and photographer Pierpaolo Ferrari. The global brand campaign went live on October 5th, marking a continuum of […]
SIG’s next generation family-size packaging combivita has won the coveted German Packaging Award in the category ‘Functionality and Convenience’. The jury was particularly impressed by its tethered closure truTwist, which judges evaluated “is very simple and thus easy to use, even for people with physical challenges.” The jury continued its acclaim: “The large opening combined […]
• Flavours include: Protein Boosting Garden Pea & Spinach, Immunity Boosting Butternut Squash & Chilli, Protein Boosting Sweet Potato Lentil Daal and Protein Boosting Roasted Red Pepper + Tomato. • All four flavours will be available in Sainsbury’s with an RRP of £2.95
This week sees BŌL Foods heating things up in the soup world with a listing of their range of four new colourful Power Soups in Sainsbury’s stores nationwide. Four SKUs from the range are due to land in Sainsbury’s superstores and convenience at an RRP of £2.95 for a 600g jar format. The nationwide listing […]
New technology delivers multiple dispense options from one base keg liquid, offering a consumer customised drink option, simply and quickly.
The leading global brewer has piloted a revolutionary new dispense system that enables hospitality owners to significantly expand their draught portfolio. The unique solution allows consumers to customise their drink without the cost and complexity of adding new lines and cellar tech. It is a closed and non-permeable system, ensuring that there is no unintentional […]
• Impressive new branding designed to show ‘bolder side’ of famous Islay gin for launch of 51.5% The Botanist Hebridean Strength • Creative agency Thirst uses contrast to demonstrate evolution of brand as it innovates in the Global Travel Retail market • Thirst’s bold strategy includes The Botanist Environment – an immersive experience designed to educate and inform travelling gin lovers on The Botanist’s Hebridean heritage
ISLAY distillery Bruichladdich has unveiled bold branding for its first-ever Global Travel Retail (GTR) exclusive gin, The Botanist Hebridean Strength. Glasgow-based creative agency Thirst, which recently reimagined the progressive distillery’s distinctive new outer-packaging-free Port Charlotte bottle, was charged with strengthening and amplifying the classic The Botanist brand for its first step into innovation – a […]
Lyre’s makes it easier than ever to explore the world of no and low alcohol with phase 2 of its ‘Anywhere, Anytime’ technology campaign
In a creative first for the brand, the world’s most awarded non-alcoholic spirits company, Lyre’s, is bringing its portfolio of spirits to life through augmented reality. Based on the brand’s iconic ‘Social Animals’ seen on Lyre’s labels, AR will animate the characters to take consumers on a journey of discovery with each bottle. Inspiration for […]
Glasfurd & Walker creates a Sparkling Hard Tea brand that lifts your spirits.
The majority of brands in the Hard Tea category appear to have a homogeneous brand look – often masculine, loud, and unrefined. The Swan Dive founders approached Glasfurd & Walker with a refreshing vision to disrupt the hard tea market. And the result is breath of fresh air. “ We wanted the brand to stand […]
“Unstainable Thobe” by Wunderman Thompson Dubai solves the dilemma of how to keep your thobe impeccably white and enjoy Heinz ketchup fearlessly
Heinz and Wunderman Thompson Dubai have turned one of the most iconic pieces of clothing in the Arabian Gulf, the white thobe, into an unstainable outfit that gives men the flexibility to enjoy their favourite dishes, with all the Heinz ketchup they want, without worries. The thobe is a traditional white garment, and every country in […]