The nation’s most loved Malt Loaf brand, Soreen, today announced the launch of their NEW plant-based Loaf Bar Multipacks, which include three deliciously squidgy flavours – Chocolate, Banana and Malt. The individually wrapped Loaf Bars make for a convenient tasty energy snack, perfect for on-the-go and a heathier alternative to the average snack bar. Now […]
Have you ever been in a situation where you don’t quite fancy something as high in alcohol as a glass of wine and you’re not too fond of beer? The sweetness of cider isn’t too appealing, and you’d like something a little more sophisticated than a fruit juice. So, what DO you have…? Binary Botanical, […]
Fountain has just launched four brand new Hard Seltzer flavours to its now seven-strong range. The new flavours include: Watermelon – Like biting into a slice of delicious watermelon straight from the fridge. Mango – Ripe, sweet, savoury and juicy. Pineapple – A tropical punch from the first sip to the last. Tart Cherry – A […]
Saboteur has created a full re-brand and name change – from The Vintner to Vintner – for the London wine merchant as it transitions to a more consumer-facing brand intent on doubling its business within two years. Saboteur helped Vintner redefine its target audience away from a B2B focus with on and off-trade clients, to […]
Jackpot Peanut Butter, the activist British brand inspired by alternative pop culture, has created ‘Jackpot X Conran’ – its first-ever custom pot for famed retail outlet, The Conran Shop. Known as the home of iconic designs and future classics, the central London store has stocked Jackpot since 2018 and it remains its only peanut butter. The […]
Impero, the creative agency for impatient brands, has created a brand positioning, strategy, visual identity and campaign for the launch of Mike’s Hard Seltzer in the UK. The lighthearted and playful work includes 2 DOOH and OOH executions, a series of 14 on-line films, in-store activations and social media content, including a number of humorous […]
Halloween Transformation Challenge is the First Installment of the Brand's Moonrise Mayhem Campaign
CRAVE, a pet food crafted with pets’ natural desires in mind, is launching the first phase of its Moonrise Mayhem campaign. During select full moons throughout the calendar year, dogs and pet parents can get wild, tap into their ancestral urges and let their wolf flag fly. The inaugural program – #FierceMyFace – kicks off […]
Give a throne to your pet and reclaim the couch. That’s Budweiser message to the big finals.
NBA is back, but there are guys that are not happy at all with the return: pets from basketball fans. BUDWEISER | NBA | PETS from Africa on Vimeo. The most exciting finals are back and everyone has a good reason to get excited and turn TV on again. Therefore, all those pets that were used to keep […]
Design Activity has challenged two conventional bread printing techniques with their redesign of LivLife.
Re-addressing brand positioning on-pack and using new print techniques, unique to the bread fixture are just two ways award-winning packaging design agency Design Activity are helping toreinvent the bread aisle for half carb bread brand LivLife. Established in 2013, LivLife ‘half the carbs’ bread was created on an insight that 40% of UK adults wanted to reduce carbs but […]
With an already significant presence in ‘Optimal Health,’ clean-deck condiments, it was only a matter of time before Hunter & Gather entered the ketchup fray with an unsweetened tomato sauce offer (Unsweetened Classic Tomato, Unsweetened Barbecue & Unsweetened Spicy Chipotle) that uses only organic tomatoes and absolutely no added sugars, dates, fruits or sweeteners for sweetening. The […]