Online grocery platform Farmdrop has launched a nationwide brand campaign as it looks to expand from London and the South East to other areas across the UK. The campaign, by creative agency Hell Yeah! uses the tagline ‘Food Euphoria’ to show that food made the right way feels and tastes amazing. The central creative for […]
Extreme E, the new electric off-road motor racing championship, is pleased to announce that Neat Burger is to become the Official Plant-based Partner to the purpose driven sporting series. Neat Burger is the world’s first plant-based sustainable burger chain and is backed by six-time FIA Formula One World Champion, Lewis Hamilton, in collaboration with hospitality organisation, The […]
Pets Choice has unveiled a new visual identity for its Webbox Naturals pet food and treats range, with strategy and design by brand consultancy Brandon. The new Webbox Naturals brand identity is being rolled out across the dog and cat pet food and treats range. With 7 SKU formats being launched through the retail trade […]
During the last few months we have all seen a host of changes in both our professional and personal lives — some for good, others less positive. This unique situation has forced many of us to re-appraise our approach to work and indeed our priorities more broadly. Inspired by the opportunities to think and behave differently, Anthem Worldwide's Amsterdam and Brussels team have been exploring how packaging design can be used to help influence positive change across different categories.
This six part series uses insight and purpose driven concept design to challenge the status quo, elicit behavioural change and improve the user experience — providing new opportunities for brands to create more meaningful and valuable connections with their consumers. Part 4 in the series uses a unique ingredient packaging design layout to champion the humble […]
Fresh from the success of its March design relaunch, the UK’s leading drinkable yogurt brand YOP is set to make a splash this September with the launch of a new campaign to further champion its mission of celebrating teenagers who follow their own path. The campaign features a vibrant, fresh, and creative digital advert starring […]
OLIO, the free sharing app and creative agency HELL YEAH! have today launched an integrated campaign ‘It Feels Good to Share’, connecting millions of people to share unwanted food to combat food waste. OLIO | It Feels Good to Share | 30s TVC from Hell Yeah! on Vimeo. Created by HELL YEAH! the campaign will […]
The past five years in the drinks industry have seen a craft beer revolution, a craft gin/vodka/tequila revolution; low alcohol spirits, new packaging innovations… but through much of this, cider has been on the outside looking in. Strongbow is still the main tap in most pubs; apple and fruit bottled ciders are stocked sparsely in […]
Popular British ethical pioneer coffee brand Cafédirect is returning to TV screens next week with a new ad campaign following a ten-year break since its last appearance on television.
The fast-growing brand, which has listings in Co-op, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose, is using the campaign to build on strong sales in a year which has seen it launch new products and redesign its packaging. In April the company unveiled its fifth single origin coffee, Mayan Gold, sourced from the Chiapas and Oaxaca […]
We Are Social Milan creates ‘The Rooftop Match with Roger Federer’
Roger Federer pays two special fans a surprise visit for a game of rooftop tennis in a new campaign for Barilla, created by We Are Social Milan. The fans in question are two young Italian girls who, during Italy’s coronavirus lockdown earlier this year, created a tennis court between two rooftops in their hometown of Finale Ligure. The […]
Biotiful Dairy, the UK’s #1 Kefir Brand, is delighted to be part of Sainsbury’s new cheese aisle hotspot. From the 29th July the hotspot, along with aisle fins and shelf stripping, will go into 101 top Sainsbury’s stores for 7 weeks. Biotiful kefir cheese brings something new & exciting to the cheese category which is […]