KFC pays homage to The Godfather in this brilliant new film created by Mother London, which reminds us that though there are many imitators, there’s only one place to get the Colonel’s Original Recipe chicken. The 60-second spot, directed by Sam Pilling via Pulse Films, features a specially-commissioned performance of the film’s iconic instrumental theme. It follows the Colonel being driven down a […]
The latest Bud Light efforts against Miller Lite start with ‘Imitation’, showing the King by the fire, acknowledging Miller Lite’s latest ad and lamenting that the rival brand never thanked him for delivering its vat of corn syrup. “Look, if you’re this set on imitating our kingdom, may I suggest also imitating us by putting […]
Andy Martin has directed two new animated spots for Kettle Brand chips, part of the Campbell Snacks portfolio, to launch their ‘No Small Potatoes’ campaign. The ads were created with their agency of record, VMLY&R, and produced by Passion Animation Studios. The two bright and energetic spots highlight the Kettle Brand story in a fun […]
Burger King has no problem zinging and prodding its rival fast food restaurants. Now, the chain is encouraging fans to ‘burn’ those rivals thanks to a new app feature that sees billboards engulfed in flames. With the ‘Burn That Ad’ campaign, anyone who launches the Burger King app in Brazil and points their smartphone at its […]
Miller Lite is launching a series of new spots that lightheartedly joust with the “Dilly Dilly” fantasy world Bud Light has inhabited for the better part of a year. The new competitive ads by DDB Group, which will air on television, digital and social channels starting March 21 during the college basketball tournament, “take consumers […]
Kona Brewing has launched its largest-ever marketing effort launching during NCAA’s March Madness. It’s Kona’s first-ever national campaign as the brand courts beer drinkers across the country in a bid to compete with top lifestyle beers like Corona. After charming regional audiences in California, Hawaii, Florida and Washington, Kona’s larger-than-life but laid back Hawaiian brothers […]
To celebrate the First Day of Spring, Poland Spring is launching a new campaign to show what makes spring water special. A new national survey by KRC Research on behalf of Poland Spring highlights that while most Americans drink bottled water, 43% of them admit that they don’t know the difference between spring and purified […]
Sipsmith launched its most ambitious campaign in its 10-year history, bringing to life the brand story, celebrating its passion and its uncompromising commitment to crafting the very best London Dry Gin, through a beautiful stop motion animation film, developed by Ogilvy UK. Sipsmith, founded by two childhood friends, Sam Galsworthy and Fairfax Hall, fought to […]
Creative agency Leo Burnett London and McDonald’s have launched a new finger wiggling advertising campaign called ‘Peely Peely’ to announce the return of the eagerly awaited annual Monopoly promotion. With a shared ambition to make the Monopoly game more famous than ever – Leo Burnett London developed a campaign to compel more and more people […]
Pantone has recognised that ‘Sevilla has a special colour’: #FFAB60 has been certified as the colour of the Andalusian capital. The project for the search of this colour it has been developed by PS21 for the launch of the new gin ‘Tanqueray Flor de Sevilla’. The creative and strategic challenge was to emotionally connect the […]