VB Calls on Aussies to Re-Create their Iconic Anthem for New 50th Anniversary Campaign

VB Calls on Aussies to Re-Create their Iconic Anthem for New 50th Anniversary Campaign

Victoria Bitter is asking Australians to re-create the iconic ad that has echoed throughout pubs and lounge rooms for decades, with the best submissions to be used in a new campaign. In 1968, the first ads featuring the classic line “a hard-earned thirst needs a big cold beer” aired. Since then, drovers, tradies and sportsmen […]

Piccolo’s New Initiative Looks to Help Prevent Babies Going Hungry Over Christmas

Piccolo’s New Initiative Looks to Help Prevent Babies Going Hungry Over Christmas

Last year 15,000 refugees and asylum seekers experienced destitution, including pregnant women and new mothers. Organic baby food brand Piccolo, firmly believes no child should go hungry, so will be running their annual One for One campaign this Christmas, to support the amazing work that the British Red Cross does across the UK to support […]

Bluemarlin Creates the Seoul Edition with Ballantine’s

Bluemarlin Creates the Seoul Edition with Ballantine’s

Prestigious Scotch whisky brand Ballantine’s has recently launched the new Seoul Limited Edition 17YO blend with a stunning design created in collaboration by emerging South Korean artist Jieun Park and strategic brand design agency, bluemarlin. Exclusive to travel retail stores in Korea, this special brand offering combines the vibrant, urban energy of Seoul with the […]

Deanston Debuts Alongside The Three Drinkers On Amazon Prime

Deanston Debuts Alongside The Three Drinkers On Amazon Prime

Deanston distillery is set to hit small screens in a brand new series on Amazon Prime called ‘The Three Drinkers’, with the highland single malt launching the first episode of the series, which will premiere on Monday 26th November. This four-part series explores the enigmatic world of Scotch Whisky, with the three presenters travelling across […]

Benihana to Enter Scotland with New Glasgow Location

Benihana to Enter Scotland with New Glasgow Location

US-based restaurant company Benihana is set to open a new location in Glasgow, the company’s first international venture into Scotland. The 400m² restaurant can accommodate more than 100 guests and will feature a range of menu choices including Hibachi steak, chicken and shrimp, sushi and sashimi. It will also house a bar area offering small […]

Cadbury Encourages the UK to Become a ‘Secret Santa’ this Christmas

Cadbury Encourages the UK to Become a ‘Secret Santa’ this Christmas

Cadbury has unveiled a magical new Christmas campaign to celebrate the thoughtful and generous ritual of Secret Santa gifting. The new festive TV advert by VCCP, urges families across the UK to follow their generous instinct and become a Secret Santa this Christmas, to show their appreciation to friends and loved ones during the festive […]